Goridhe Girafiki · 2024
Sabbioni Branding Branding Yekushambadzira
by Paul Robb
- Mubairo weGoridhe we A' Design Award 2024 in Girafiki
- CLIENT: Grafiche Sabbioni
- Estimated Number of Design Views: 314,410
- Verification code A355BCB35D · Verify this award
Colors
About Sabbioni Branding Branding Yekushambadzira
Grafiche Sabbioni yaida chimiro chitsva chebrand yayo kupemberera makore makumi matanhatu ekuvapo kwekambani iyi. Salt&Pepper yakashanda nekambani iyi kugadzira mitauro yekuona yemazuva ano kusimudzira danho guru iri, ichiratidza kugona kwebrand mukuchengetedza nharaunda mukurongedza mabhokisi uye maitiro echinyakare ekudhindisa. Salt&Pepper yakagadzira hurongwa hwebrand hwakasimba, hune simba, uye hwakanaka, ichigadzira mutsara wezvinhu zvakaita zana muzana pakuchengetedza nharaunda, zvichishandisa ingi dzinosanganiswa nemvura uye kuderedzera kutambisa bepa kuratidza hunhu hwekambani.
About the Mubairo weGoridhe we A' Design Award
Mubairo weGoridhe we A' Design Award wakahwinwa ne Sabbioni Branding Branding Yekushambadzira, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini ekutanga, anoshamisa uye akanakisa. Vakunda veGoridhe mabasa ane zvitsva zvakawanda, ane chiratidzo uye anopenya, anoratidza njere, uchenjeri nehunyanzvi hwevagadziri vawo. Sabbioni Branding Branding Yekushambadzira inotarisirwa kuva chigadzirwa chinorumbidzwa kwazvo, chinoita mafambiro matsva uye chakakura, chinopa kukosha kusati kwamboonekwa. Dhizaini iyi yakahwina Mubairo weGoridhe we A' Design Award basa rinoshamisa, rinoremekedzwa, rinobatsira zvikuru uye rinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Sabbioni Branding Branding Yekushambadzira inomutsa manzwiro akasimba ekuda, inomutsa mwoyo, inokurudzira kugadzira uye inotikwezva.
Press Kit
- Unique Properties
- Grafiche Sabbioni required a new brand position to celebrate the firm’s 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100% sustainable, using water-based inks and minimal paper waste to promote the company’s core values.
- Dimensions & Packaging
- Box dimensions 250 x 360 x 75mm. Book dimensions 230 x 280mm. Agenda dimensions 210 x 270mm.
- Tags
- Branding
- Production Technology
- Letterpress, linotype printing, and modern digital programs were used to composite the final project. The outer box and agenda were printed on 100% recycled material in 2 Pantone colors and CMYK. The anniversary book was printed in 7 colors on FSC paper.
- Design Challenge
- Our research began with using letterpress and the linotype system to create experimental-type solutions. The major challenge was to create a 100% sustainable project that would work from box design to editorial, with minimal paper wastage and sustainable inks. These experiments were then developed digitally to create a contemporary feel.
- Research
- The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
- Inspiration
- The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
- Project Duration
- September - December 2023 - Italy
- Operation Flow
- The project was presented to the market in late 2023
- Patents
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
- Image Credits
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
