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Antme Chiratidzo cheKambani by Donggyun Kang

Antme Chiratidzo cheKambani by Donggyun Kang is a highly esteemed winner of the very prestigious 2020 Mubairo weSimbi we A' Design Award in Girafiki, Mifananidzo neKutaurirana kweMeso Competition Category.


SimbiGirafiki· 2020

Antme Chiratidzo cheKambani

by Donggyun Kang

Client: Ant:me

Mubairo weSimbi we A' Design Award Winner in Girafiki Category

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Verified Award Winner

Verify Award Status for #92227

Colors

The Design

About Antme Chiratidzo cheKambani

Antme ndicho chirongwa chechiratidzo chekambani chakagadzirirwa mudzimba unogadzira nekutengesa zvipfeko zvembwa uye unopa makirasi kuvatengi vane vana veimbwa dzavo. Chiratidzo chinobatanidza munhu neimbwa zvakadhirowa semaround, zvichiratidza ukama huri pakati pevanhu neimbwa. Mufananidzo uyu unodzokororwa uye unosanganiswa kuvaka mitezo inowedzerwa kuita mamwe akasiyana. Mitezo iyi inoiswa pamapfekedzero emichero, midziyo yebhizinesi neminda yeonline. Chiratidzo chinofanira kuratidza hunhu hwerudo pamwe nekuziva zvakadzama kwemudzimba iyi.

The Recognition

About the Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Antme Chiratidzo cheKambani, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Antme Chiratidzo cheKambani inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Antme Chiratidzo cheKambani inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Antme's brand orientations are amusement bonding, adorable design and eternal friendship. In Antme's logo system, values that the brand pursues are well melted, so the brand logo shape is completed.
Dimensions & Packaging
Antme not simply sells dog clothing, but also designs dog clothing themselves and offers various classes for customers and their precious companion dogs. Antme was born with the genuine brand value, and based on that the project was worked.
Tags
Antme, CI, BI, Corporate Identity, Brand Identity, Branding
Production Technology
Antme's logo and motif express the fun time people and dogs interact, while also containing the roles and functions that Antme performs in it. Motifs are expressed in a way that connects a person and a dog made in the form of a circle. This motif is assembled and combined to extend into various forms of the pattern. These patterns apply to the type of on-offline media that Antme meets the world.
Design Challenge
We did a lot of research to find graphics to emphasize the brand's expertise while matching cute logo. We developed such graphics by focusing on the meaning of connection.
Research
We created a graphic with the meaning of connection to create a variety of application designs used within the brand. It has been applied to packages that contain products and to supplies that are needed for business.
Inspiration
Antme's business can't exist without a fundamental love for a dog. Therefore, we expressed the logo that combines the mind that connects man to dogs and the clothing of Antme as the final brand identity.
Project Duration
The project started in December 2018 and finished in March 2019 in Republic of Korea.
Operation Flow
Antme's visual graphic means communion between a dog and a person. Antme's logo and motif express the fun time people and dogs interact, while also containing the roles and functions that Antme performs in it. Motifs are expressed in a way that connects a person and a dog made in the form of circles.
Team Members
Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim

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