Route Purosita by Adao Liu is a highly esteemed winner of the very prestigious 2020 Mubairo weBronzi we A' Design Award in Girafiki, Mifananidzo neKutaurirana kweMeso Competition Category.
BronziGirafiki· 2020
Route Purosita
by Adao Liu
Client: Personal Project
Mubairo weBronzi we A' Design Award Winner in Girafiki Category
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- Verified Award Winner
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The Design
About Route Purosita
Route ipurosita yakagadzirwa sebasa rechikoro retaipogirafi. Ongororo yakaitwa muguta kuti tinyore mavara chaiwo. Tsanangudzo yakanaka yakanyorwa nemaoko yakawanikwa pavhini yakasarudzwa sechinovavarirwa. Mitsara miviri yakasiiwa nemamaki pachiso chinopenya ndiyo inoumba mutauro mukuru wepikicha wepurosita. Zita rokuti Route rinoreva mufananidzo wechivavariro, wakatorwa mumota yaifamba, uye kumitsara miviri, inoyeuchidza migwagwa yakasiiwa nemavhiri. Purosita rokupedzisira rinoratidza kufamba nenzira.
The Recognition
About the Mubairo weBronzi we A' Design Award
Mubairo weBronzi we A' Design Award wakahwinwa ne Route Purosita, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Route Purosita inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Route Purosita inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a school typography project. After conducting field research exploring authentic typefaces in the city, the elegant handwritten font on a van was chosen as the inspiration. The double stroke left by markers on the glossy surface is the main visual language in the design.
- Inspiration
- The project was named as “Route” partially because the inspiration photo was shot from an Uber, and also the double lines may remind people of the ruts left by wheels. This concept is applied in the final poster design.
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