Dhizaini HanKkeut Chimiro cheBrand: Brand Identity naJaehun Kim ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2020 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheGirafiki, Mifananidzo neKutaurirana kweMeso.

SirivhaGirafiki· 2020

HanKkeut Chimiro cheBrand: Brand Identity

na Jaehun Kim

Mutengi: Visang

Mukundi weMubairo weSirivha we A' Design Award muChikwata cheGirafiki

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Nezvekwa HanKkeut Chimiro cheBrand: Brand Identity

HanKkeut icharatidzo yebrand yebumbiro remabhuku echikoro echingwaru akagadzirwa kuburikidza nekushanda pamwe pakati pevadzidzi nevadzidzisi. Chinangwa chebrand ndechekubatanidza zvese pamwe mukudzidza. Mufananidzo wepamusoro unoshandisa mutsara wakabatana unobva pamufananidzo wechiratidzo chebrand kuratidza pfungwa yekukwira. Mutsara mumwe chetewo unoshandiswa pamabhuku ese eHanKkeut kuti pave nechimiro chekuona chinowirirana. Mavara akajeka, zvimiro zvakasimudzwa uye mastikiri ehologramu zvinoshandiswa pamusoro. Zvikwata zvakasiyana zvezera zvinosiyaniswa nemavara akasiyana epamusoro.

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Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne HanKkeut Chimiro cheBrand: Brand Identity, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. HanKkeut Chimiro cheBrand: Brand Identity inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. HanKkeut Chimiro cheBrand: Brand Identity chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Han-kkeut is a brand of grade school textbooks developed by the collaboration of students and teachers.
Under the brand objective of 'all-in-one connection in learning', HanKkeut strives to research concepts required for learning and provide guidance that connects students with their teachers.
Providing the best form of learning, the textbooks enable communication between teachers and students.
Kukura & Kupakiwa: The dimension of HanKkeut is 220mm x 300mm x 10mm, 210mm x 297mm x 10mm and it is printed with harmless far-infrared ink.
Different age levels have different cover design colors of distinguishing.
Matagi: Learning Method, Brand Identity, all in one, connect, ascension
Tekinoroji Yekugadzira: The vivid colors of HanKkeut brand are used to provide a strong yet simple design. The cover design of the brand book and textbooks make use of unique colors, embossed textures, and holographic stickers to effectively express the functions.
Changamire yeDhizaini: In the process of developing a graphic motif to create a unique look for HanKkeut, the designers experienced many trials and errors. To represent the brand objective of “all-in-one connection in learning,” the brand identity uses connected strokes as a motif to complete a sense of ascension that expresses the brand value and customer benefits.
Tsvakurudzo: Developed in 1998, HanKkeut achieved best practices in the education market through its bold challenges, becoming the leading brand in language arts and social studies study books for grade school students. The brand sold 10 million books in the shortest period in 2006, sold over 22 million books by 2013, and is a steady seller with more than 1 million sales annually. The innovation in the history of HanKkeut continues to this day.
Chikurudziro: The cover graphic symbolizes HanKkeut with a stroke emanating from the brand identity image to express a sense of ascension. This is implemented on all HanKkeut books to generate a unique visual feature.
The design emphasizes the 'completion' and 'book' concepts, concisely expressing the 'Finish the Subject with One Book' brand slogan.
The brand identity, slogan, and graphic images are used to expand the comprehensive series brand and establish an identity.
Nguva yePurojekiti: HanKkeut project is conducted in Seoul, Korea. We have developed education brands from July 2019 to December 2019.
Mafambiro eBasa: HanKkeut is a brand that generates best practices by connecting students with teachers, achievements with better performance, and past with the present, all through trust.
Nhengo dzeTimu: Creative Director : Hanna Park
Designer : Yunhee Lee
Designer : Kwangsoo Park
Designer : Soojin Myung
Designer : Sehee Lim
Designer : Hyojoo Park
Zvikwereti zveMifananidzo: Visang Creative Design Lab, 2019