Co Ba Coffee Shaqada Ugu Muhiimsan: Baakadaynta Qaxwaha oo uu sameeyey My Linh Mac

Naqshadda Co Ba Coffee Shaqada Ugu Muhiimsan: Baakadaynta Qaxwaha oo uu sameeyey My Linh Mac waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2020 Abaalmarinta Naxaasta ah ee A' Design Award.

NaxaasXirmooyin· 2020

Co Ba Coffee Shaqada Ugu Muhiimsan: Baakadaynta Qaxwaha

My Linh Mac uu sameeyay

Macmiilka: Mmac

Ku Guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award ee Qaybta Xirmooyin

16,691

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #100984

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Co Ba Coffee Shaqada Ugu Muhiimsan: Baakadaynta Qaxwaha

Qoraalka Buugga: Co Ba Coffee waa nashqad baakadeyn loo sameeyay astaan qaxwo Vietnaam ah. Baakadaynta waxay soo bandhigaysaa qaxwaha ukunta leh, oo ah cabitaan dhaqameed asalkiisu ka yimid Vietnaam, kaas oo weli aan si weyn looga aqoonin dalalka kale. Astaanta shirkadda (logo-ga) waxay ku salaysan tahay sawir aad u fudud oo ka muujinaya aasaasaha ganacsiga. Magaca astaanta wuxuu ka soo jeedaa ereyga Vietnaam-ka loo yaqaan "eeddo", kaas oo lagu xasuusto xiriirka qoyska iyo nolosha bulshada. Midabada la isticmaalay waxaa laga soo qaatay muuqaalka beeraha ee lagu beero digirta qaxwaha. Waraaqo dib-loo-warshadeeyn karo iyo bir-macdan (polyester) ayaa loo isticmaalay boorsooyinka iyo qalabka xafiiska. Naqshadda casriga ah waxay ugu talagalday dadka cabbeeyaha qaxwaha ee mashquulka ah oo si degdeg ah u socda.

Aqoonsiga

Wax ku saabsan Abaalmarinta Naxaasta ah ee A' Design Award

Co Ba Coffee Shaqada Ugu Muhiimsan: Baakadaynta Qaxwaha waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Co Ba Coffee Shaqada Ugu Muhiimsan: Baakadaynta Qaxwaha waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Co Ba Coffee Shaqada Ugu Muhiimsan: Baakadaynta Qaxwaha si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: Co Ba Coffee is a new coffee start-up by Ms. Huong also known as Co Ba from Hoi An. Co Ba wants to introduce Vietnamese food and coffee culture to the world. Co Ba wants to highlight the identity and creativity with unique caffeinated beverages that break from French colonization coffee traditions. The goal is to introduce the authentic and unique egg coffee, part of Vietnamese culture for decades, but still very new to the rest of world's food map.
Cabbirka & Qaabaynta: Coffee Pouch Dimension: 3/8" x 2 1/2" x 13" inches
Summado: graphic design, visual communication, coffee brand, packaging design, stationery design, illustration
Tiknoloojiyada Soo Saarka: Stationaries and product packaging with recyclable paper and polyester.
Caqabadda Naqshadda: As the client is from and locates in Hoi An, Vietnam and the designer is based in Chicago, online, cyber communication was quite challenging due to the different time zone.
Cilmi-baadhis: Methodology: One-on-one consultation with client, historical research on Vietnamese food evolve through colonization, collect visual data such as images of Vietnam's landscape that tell local folk culture and stories, online marketing.
Objective: To establish an attractive coffee brand to consumers of all ages.
Dhiirrigelinta: The logo design is based on a minimalist image of Ms. Huong. We used Co Ba a Vietnamese term for the second aunt in a Vietnamese family, as our brand name to symbolize the nostalgia of family bonds, cultural and community cohesion. The brand has a strong identity reinforced through package design as the packaging incorporated colors from the Vietnamese agricultural landscape where the coffee beans are cultivated.
Muddada Mashruuca: October 2019- Jan 2020, Chicago, IL, USA
Socodka Hawlgalka: The appeal of the design is a modern packaging integrated with the bold, flavorful coffee that is meant to attract coffee drinkers on-the-go such as teenagers and young adult, who also the brand's main consumer target.
Shatiyada: copyrights belong to My Linh Mac, 2020
Xubnaha Kooxda: Graphic Design & Illustration by My Linh Mac