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UltiSante Brand Identity Aqoonsiga Sumadda by JBBC Branding Consultancy

UltiSante Brand Identity Aqoonsiga Sumadda by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.


NaxaasGaraafig· 2020

UltiSante Brand Identity Aqoonsiga Sumadda

by JBBC Branding Consultancy

Client: JBBC Branding Consultancy

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Garaafig Category

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Verified Award Winner

Verify Award Status for #101047

Colors

The Design

About UltiSante Brand Identity Aqoonsiga Sumadda

Qoraalka Buugga: UltiSante waa aqoonsi sumadeed loo sameeyay alaab caafimaad ku salaysan cilmi-baaris caadi ah oo waqti dheer socotay. Aqoonsigu wuxuu soo bandhigayaa hal-abuurnimo sayniseed oo isku darsan daryeel bini'aadantinimo. Midabka cagaaran waxaa lagu daray midabka boodhka madow ee qoto dheer si loo muujiyo hal-abuurnimo iyo iftiinka nolosha. Midabka cagaaran wuxuu ka soo muujinayaa dhexda daboolka boodhka madow ee qoto dheer, isagoo tusaya qeybta ugu muhiimsan ee alaabta. Faahfaahinta dahabka ah waxay kordhinaysaa dareen sharaf leh, halka isbeddelka midabku uu muujinayo hawlgalka socda ee loo maro caafimaad wanaagsan. Aqoonsigu waxaa lagu dabaqay xariiqad (envelope), iftiin, gidaar, iyo kataalog.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

UltiSante Brand Identity Aqoonsiga Sumadda waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. UltiSante Brand Identity Aqoonsiga Sumadda waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. UltiSante Brand Identity Aqoonsiga Sumadda si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
JBBC created the brand identity presenting the concept of scientific innovation and human care for the product with the key component found by Prof. Wang, according to his clinical research in cancer treatment field for 40 years. Prof. Wang believed the key component can improve the environment of human body and make self cure happen, leading all mankind to the ultimate health.
Dimensions & Packaging
Envelope: W230 x H120mm
Light: W400 x H560mm
Wall: W4500 x H2700mm
Catalog: W210 x H297mm
Tags
Brand Identity, Human Health, Innovation, Caring for human being, UltiSante
Production Technology
At the moment brand identity items were received, the hint of warmth, hope and sincere invitation to better life were design to delivered. The green color with the contract to deep gray inferred to successful innovation and the light of life, which penetrated slightly from inside of the deep gray envelop, showing the key component of human ultimate health brought to people. Green color slightly differs from the color people used to see in the nature and the gold gave the hint about the prestige of life. The color gradient expressed the ongoing process toward the ultimate health. Multiple concept was mixed here like entrance and spread, rational and sensitivity, giving the contrast to gain more focus.
Design Challenge
Balance among feelings of human care, the nature and innovation
Inspiration
"By creating a new category in medical field, what we are bringing to people is hope and new concept toward ultimate health for all mankind. Our ultimate goal is to free people from medicine for chronic diseases and make our body capable of cure by itself. We hope more people can join us and have more contribution to this area" said by Prof. Wang, a high profile surgeon in cancer treatment in Taiwan.
Project Duration
The project started in May 2019 and finished in Oct 2019 in Taiwan.
Operation Flow
The message delivered here was the new concept and invitation to ultimate health. Feelings of care, warmth, innovation, uniqueness, and prestige were brought to users by brand identity items.
Patents
Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019.
Team Members
Director: Jiunguo Yu
Designer: Huiyu Zhuang
Image Credits
Jblossom Branding Consultancy Co., Ltd

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