The Mask That Ate The Virus Primary Function: Maaskaro Baabi'isa Fayraska by Birger Linke

The Mask That Ate The Virus Primary Function: Maaskaro Baabi'isa Fayraska by Birger Linke is a highly esteemed winner of the very prestigious 2021 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

LacagXirmooyin· 2021

The Mask That Ate The Virus Primary Function: Maaskaro Baabi'isa Fayraska

by Birger Linke

Client: Birger Linke Design

Abaalmarinta Lacagta ah ee A' Design Award Winner in Xirmooyin Category

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Colors

The Design

About The Mask That Ate The Virus Primary Function: Maaskaro Baabi'isa Fayraska

Shirkadda tignoolajiyada noolaha ee Switzerland ee Livinguard waxay soo saartay maro loogu talagalay maaskaro dib loo isticmaali karo oo joojisa oo baabi'isa bakteeriyada, fungaska, iyo fayrasyada (oo ay ku jiraan Covid 19) marka ay ku dhacaan. Fikraddan waxaa lagu soo bandhigay baakadaynta: Maaskaradu waxay ku timaadaa baakad nadiif ah. Xarig balaastik ah oo ku lifaaqan ayaa dhaqaajiya – marka kor iyo hoos loo raro – sawir garaafik ah oo muujinaya fayras la cunayo inta lagu jiro habka, taasoo ku daraysa kaftan aad loogu baahan yahay maalmaha adag. Si looga fogaado is-qaldida maaskarada dhexdooda xubnaha qoyska, sidaas darteedna is-qabsiga faafinta, biinno hagaajin oo midabbo kala duwan leh ayaa ku yimaada kolal gaar ah si loogu qaabeeyo maaskaro kasta.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

The Mask That Ate The Virus Primary Function: Maaskaro Baabi'isa Fayraska waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. The Mask That Ate The Virus Primary Function: Maaskaro Baabi'isa Fayraska waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. The Mask That Ate The Virus Primary Function: Maaskaro Baabi'isa Fayraska waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A patented, specially treated textile is used for these reusable masks, that eliminates viruses, bacteria and fungi upon impact (incl. Covid 19).
Dimensions & Packaging: Width 220 x Depth 22 x Height 220
Tags: Mask, virus-eliminating, Covid 19, Coronavirus, Livinguard
Production Technology: Livinguard treated textile, styrofoam, EVA
Design Challenge: Finding the right materials and printing technology that would allow for a highly accurate production needed for the animation to work.
Research: To bring the virus-eliminating process to life in the packaging, we made use of a century old technique: Moiré Animation – creating an optical illusion of animated frames, with the graphic depiction of a virus getting 'eaten' in the process.
Inspiration: Swiss biotech company Livinguard developed a textile for reusable masks that inactivates bacteria, fungi, and viruses (incl. Covid 19) upon impact.

The product idea is brought to life in the packaging:
The mask comes in a sterile package. An attached plastic strip animates – when slid up and down – a virus that is getting eaten in the process, adding some urgently needed humor in desperate days.
Project Duration: The product was launched in May 2020. Up to date 5 Million masks were produced. Market: China/Worldwide
Operation Flow: The task was to communicate a new, unique product advantage to the consumer via the packaging: that a simple textile can provide protection, every single day.
Patents: Livinguard patented, treated textile
Team Members: Birger Linke
Image Credits: Photography: Chiara Ye Photography