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Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha by LongSheng Zhong
Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha by LongSheng Zhong
Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha by LongSheng Zhong
Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha by LongSheng Zhong
Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha by LongSheng Zhong

Bir Xirmooyin · 2021

Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha

by LongSheng Zhong

  • Abaalmarinta Birta ah ee A' Design Award 2021 in Xirmooyin
  • CLIENT: Guilin Sanjin Group Co., Ltd.
  • Estimated Number of Design Views: 13,623
  • Verification code 173004C49B · Verify this award
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About Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha

Qoraalka Buugga: Muuqaalka Dabeecadda Guilin waa xirmo buraashka ilkaha loo sameeyay astaan (brand) ku saleysan magaalada Guilin, ee dalka Shiinaha. Laba goobood oo dhaqameed—Wabiga Li iyo beeraha darajooyinka ah ee Longsheng—ayaa lagu sawiray qaab rinji dhaqameed Shiinees ah, si loo muujiyo asalka alaabta iyo dabeecadeenna dabiiciga ah. Sanduuqa dibadda waxaa laga sameeyay kartoon cad oo miisaankiisu yahay 350 garaam, oo leh dahaadh madoobaad (matt lamination) iyo dahaadh dan-u-ah ashuu ka ilaaliya iftiinka ultraviolet-ka oo daahfaadhsan. Tuubada waxaa ka kooban laba lakab: caag iyo aluminium. Naqshadda halkii ay ku xoojin lahayd oo keliya shaqada, waxay dhistaa xiriir muuqaal caan ah oo la xiriira dabeecadaha aad u caan ah ee tirada badan ee macaamiisha yaqaanaan.

About the Abaalmarinta Birta ah ee A' Design Award

Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Display Of Guilin Scenery Shaqada Koowaad: Xirmada Buraashka Ilkaha waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Press Kit

Unique Properties
In order to reflect the uniqueness of the product, two unique landscapes of the birthplace of the brand are used, and the birthplace is described with traditional Chinese painting style, which shows the origin of the product and the pure nature of the product.
Dimensions & Packaging
Outer box,45mm*35mm*190mm
tube,94mm*146mm
Tags
Emotional resonance, uniqueness, product origin, Guilin scenery
Production Technology
Outer box,350g white cardboard paper,matt lamination, transparent UV coating.
Tube,PEX,AL,PEX
Design Challenge
Toothpaste is a necessity in the market and is used almost every day. There are many toothpaste brands on the market. It is difficult for our products to reflect uniqueness. This requires us to discover the various attributes of the product, such as efficacy, appearance, origin, and Packaging materials and craftsmanship.
Research
Customers’ current product packaging is basically a traditional packaging form, which is no different from the packaging on the market. They emphasize efficacy and function.There is a series of products with two varieties, namely whitening and anti-inflammatory. My inspiration came from two famous local landscapes in Guilin, the Li River and the terraces. They are a good representative of Guilin in Guangxi, China. You can think of the scenery of Guilin when you see the packaging, and you can also think of Guilin, a famous enterprise Sanjin.
Inspiration
The creative inspiration comes from the landscape of Guilin and the terraced fields of Longsheng, showing the landscape of Guilin, Guangxi
Beautiful natural scenery.
Project Duration
April 22, 2020 to May 12, 2020.
Operation Flow
Currently, toothpastes on the market provide consumers with effective publicity, such as whitening and anti-inflammatory. We hope that there are other ways to provide consumers with choices. Emotional marketing is a good choice. China’s 20 yuan coin is familiar to everyone. On the back is the scenery of Guangxi and Guilin. Our customers and products are all Guangxi. In Guilin, we hope that the products can be connected with the scenery on the money, and give consumers familiarity and trust.

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