Renata-A Primary Function: Baakadhaynta Shaambuuga by Hsiao Che Hou

Renata-A Primary Function: Baakadhaynta Shaambuuga by Hsiao Che Hou is a highly esteemed winner of the very prestigious 2021 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

LacagXirmooyin· 2021

Renata-A Primary Function: Baakadhaynta Shaambuuga

by Hsiao Che Hou

Client: Renata

Abaalmarinta Lacagta ah ee A' Design Award Winner in Xirmooyin Category

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Colors

The Design

About Renata-A Primary Function: Baakadhaynta Shaambuuga

Renata-A waa dhalo shaambuu ah oo loo naqshadeeyay astaan daryeelka timaha. Jirka dhalada waxaa laga sameeyay walxo bayoolojiga ku salaysan oo laga soo saaray jirrida shaayga ee la tuuray ee laga soo ururiyay beeraleyda shaayga ee Taiwan. Walaxdan waxay beddeshaa 40 boqolkiiba plaastigga ka soo baxa saliidda dhulka, waxayna gacan ka geysataa yaraynta qiiqa kaarboonka. Dhaladu waxay u adkeysan kartaa sida weelasha plaastigga caadiga ah, waa la dib u warshadayn karaa, mana sii daayo walxo sun ah oo carrada gala ka dib gubidda. Baakadhaynta waxay ku qabtaa shaambuu laga sameeyay soo saarid dhir daawo Shiinees ah, naqshaddiisuna waxay ka tarjumaysaa mowduuca dib-u-dhalashada.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Renata-A Primary Function: Baakadhaynta Shaambuuga waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Renata-A Primary Function: Baakadhaynta Shaambuuga waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Renata-A Primary Function: Baakadhaynta Shaambuuga waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The natural bottle as a starting point is made from Taiwanese tea stems, making it environmentally friendly and everlasting. The design uses the only “globally EU certified” tea stem bio-based recycled shampoo bottle. The emphasis is on the global environment along with the requirements and persistence of quality.
Dimensions & Packaging: 8cm x 3.5cm x 16cm
Tags: Package Design, Visual Design, Brand Design
Production Technology: PLA(Biomass Plastics) / HDPE / Paper
Design Challenge: RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
Research: RENATA-A Pure Shampoo applies the tea that represents Taiwan’s emotions to product packaging, collects discarded tea stalks from tea farmers in Taiwan, and produces a NPPm bio-based green bottle body that replaces 40% of petrochemical plastic to reduce Carbon emissions! The shampoo bottle not only has the same durability and durability as traditional petrochemical plastics, but also does not produce toxic substances such as dioxin to pollute the soil after incineration, and it can be recycled and reused.
Inspiration: RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.

"Regeneration" gives living hair vitality, at the same time "Regrowth" also represents the concept of environmental protection, which is in line with the philosophy of RENATA-A Pure Chinese Formula Shampoo brand!
Project Duration: 2019 in Taoyuan / Taiwan
Operation Flow: NA
Patents: NA
Team Members: NA
Image Credits: DESIGNER / HOU, HSIAO CHE
PHOTOGRAPHER / OU CHIEH-JU