Adoring Shaqada Koowaad: Barnaamij Mobile ah by Yifei Li

Adoring Shaqada Koowaad: Barnaamij Mobile ah by Yifei Li is a highly esteemed winner of the very prestigious 2021 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Tiknoolajiyada Moobiilka, Abikaasyoonada iyo Softweyrka Competition Category.

NaxaasMoobiil· 2021

Adoring Shaqada Koowaad: Barnaamij Mobile ah

by Yifei Li

Client: Adoring

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Moobiil Category

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Verified Award Winner
Verify Award Status for #112449

View at A' Design Award Press Release Award Badge

Colors

The Design

About Adoring Shaqada Koowaad: Barnaamij Mobile ah

Qoraalka Buugga: Adoring waa barnaamij mobile ah oo loogu talagalay in lagu isku xidho eeyaha iyo milkiilayaasha eeyaha adduunka oo dhan. Barnaamijku wuxuu isku daraa isu-raacinta eeyaha, aqoonta ku saabsan eeyaha iyo bulsho eeyo ah dhammaantood meel keliya. Eeyaha waxaa lagu sifeeyaa summado (tags) ku saabsan goobta, jinsiga, dabeecadda iyo caadooyinka. Milkiilayaashu waxay sifeeyaa summadahan si ay u helaan lammaane ku habboon iyo saaxiibbo bulsho oo ku habboon eeyahooda. Algorithm ku salaysan summadaha ayaa taageera isu-raacin kasta. Adoring waxa kale oo ay milkiilayaasha u ogolaataa inay diiwaan geliyaan koritaanka eeyga, ay ka wada hadlaan iyagoo ka fikiraya aragtida xayawaanka, iyo inay wadaagaan khibradahooda milkiilnimo. Barnaamijku wuxuu u samaysan yahay nidaamka iOS.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Adoring Shaqada Koowaad: Barnaamij Mobile ah waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Adoring Shaqada Koowaad: Barnaamij Mobile ah waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Adoring Shaqada Koowaad: Barnaamij Mobile ah si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Adoring is a dog social network app designed to connect dogs and dog owners around the world, which integrates dog matching, rich dog knowledge and dog community. The key function of the app is to match suitable dog mate through information about location, breed, personality, habits, etc.. Dog owners can also use it to record their dog's growth, find friends for the dog, chat with other dog owners, share dog ownership experiences, and so on.
Dimensions & Packaging: Designed for the iOS System.
Tags: pet, pet dog, application design ,pet social
Production Technology: 1. Design tools:
Design research: situational interview, brainstorming, market research, mind mapping, etc.
Prototype: Adobe XD.
UX and UI design: Photoshop, Sketch and Figma.
2. Design thinking:
Through emotional design and simple interaction, the APP provides a warm pet community for pet dogs and owners.
3. Key technology:
Using the mature "tag based recommendation algorithm", we can find the most suitable breeding object and social partner for pet dog in a large number of tag data.
Design Challenge: The most challenging part was to explore the feasibility of the App as there is little similar product in the market. We have to go through a lot of research and testing to prove the availability of the app. Further, it's also challenging to define dogs feature tags and improve user experience.
Research: In the user research phase, we interviewed several long term dog owners to get their real needs. In the market research phase, we read a large number of pet industry reports and found that most pet applications in the market are about pet trading and community pet sharing, but there is no application specifically for pet breeding and mating, and then we conducted competitive analysis and market research to create differentiated products. In the design phase, prototype design is carried out and several modifications are made according to usability test results. All in all, was to improve the overall user journeys of a pet owners.
Inspiration: There are many dog owners who love dogs, but they don't know how to provide them with breeding programs, healthy bodies and socialization practices. Most dog owners tend to find mating partners for their dogs around themselves, which has a circle effect. The physiological characteristics, breed purity, and whether the dog meets the medical fertility standards have become important conditions to find the ideal mating partner. Most of the pet Apps in the market are about pet trading and pets care, but no Apps focusing on pet socialization practices and pet mating.
Project Duration: The project finished in June 2020 in Zhejiang University.
Operation Flow: Adoring has designed various tags for pet dogs, such as location, breed, personality, habit, etc. Dog owners can define their dogs' tags so that the other users can find their dogs. At the same time, pet owners can screen tags to find suitable mates for their dogs. In addition, it has an innovative chat feature that takes pets as its first point of view, as well as a community with extensive pet knowledge.
Team Members: Yifei Li
Xiao Meng
Ximeng Liu
Yichen Liao
Yi Zhu
Image Credits: Images by Adoring Design Team,2020