Lacag Xirmooyin · 2021
Green Boat Song Baakad
- Abaalmarinta Lacagta ah ee A' Design Award 2021 in Xirmooyin
- CLIENT: Lascaux Design Institute Inc.
- Estimated Number of Design Views: 26,083
- Verification code 0D70090C5A · Verify this award
Colors
About Green Boat Song Baakad
Baakadaha waxaa loogu talagalay wax soo saarka beeraha. Waxay isticmaashaa buluuga Klein ee aag ballaaran si ay u abuurto jawi xirfad leh, ka tarjumaysa tayada alaabta iyo xoojinta astaanta astaanta ee organic. Jirkeeda ugu weyn wuxuu qaataa daabacado alwaax ah oo qurxoon, oo muujinaya digaagga sida xorta ah u koraya iyo deegaanka taranta. Geedka canabka ah iyo ubaxyada ku xeeran waxay keenaan dareenka dabeecadda iyo nadiifnimada. Qaabaynta macluumaadka alaabtu waxay hodmaysaa nuxurka sawirka, isla mar ahaantaana, waxay sidoo kale siinaysaa meel ku filan oo lagu neefsado.
About the Abaalmarinta Lacagta ah ee A' Design Award
Green Boat Song Baakad waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Green Boat Song Baakad waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Green Boat Song Baakad waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.
Press Kit
- Unique Properties
- A farmer in Pingdingshan, a beautiful town in Henan province, China, raises a flock of chickens that live happily in nature. Unlike caged chickens, chickens raised here bask in the morning sun, drink mountain springs and eat organic grains as humans do, and the soil is rich in minerals. So chicken and eggs are in good conditions and very safe to eat.
- Dimensions & Packaging
- Green Boat Song Egg packaging is made from natural recyclable corrugated material (packaging size is 345mm*280mm*70mm), which is consistent with natural and organic egg products and reduces the pressure on the environment.
- Tags
- logo,packaging,illustrations,graphics,aggs,Lascaux Design,Chicken
- Production Technology
- We use spot colour printing on the surface of the natural recycled corrugated paper and use embossing and hot stamping processes for the words "Certified Organic" to allow the consumer to feel the undulations on the surface of the box when they hold the product, expressing the "thickness" and "quality" of the product.
- Design Challenge
- The image for this packaging design uses a sketchy expression to depict the chicken, the environment and more. In the year 2020 in China, there is still a lot of poor quality, unattractive packaging on the market, and this solution is an attempt to adapt to the Chinese consumer market, but it seems to be working well so far.
- Research
- At the beginning of 2020, the farmer approached us and offered us to help with the design, but delayed working together because he could not afford our higher design fees. By September, we were so moved by the client's sincerity and his dedication to making the product that we agreed to pay us for the design along with the eggs, and the collaboration began. We are also willing to work with these clients who work from the heart, because we work with the same heart.
- Inspiration
- We have depicted a fat hen incubating her eggs on a beautiful flat-topped hill, and a canopy of vines and flowers surrounded her. Behind the hen is a beautiful green field, a scene of the nature in which they live, distinguishing the hens from caged chickens. The quality of the water, the organic grains raised in farm and the mineral-rich living soil are also illustrated in picture. This gives the consumer a more direct insight into the excellent quality of the eggs.
- Project Duration
- The project started with Suzhou in November 2020.
- Operation Flow
- The box is made of an "aeroplane box" and when the user opens the lid, 5 rows of 6 rows of eggs are presented to the user. The interior is made of pearl sponge to ensure the safety of each egg while looking safe.
