Naqshadda Three Emotions Shaqada Koowaad: Aqoonsiga Sumadda (Brand Identity) oo uu sameeyey Tsuyoshi Omori waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka ee 2021 Abaalmarinta Birta ah ee A' Design Award.

BirGaraafig· 2021

Three Emotions Shaqada Koowaad: Aqoonsiga Sumadda (Brand Identity)

Tsuyoshi Omori uu sameeyay

Macmiilka: NPO Hansen's Disease Sanatoria World Heritage Promotion Council

Ku Guuleystaha Abaalmarinta Birta ah ee A' Design Award ee Qaybta Garaafig

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Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #117934

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Three Emotions Shaqada Koowaad: Aqoonsiga Sumadda (Brand Identity)

Qoraalka Buugga: Shucuurihii Saddexda waa aqoonsi sumad loo abuuray hay'ad aan faa'iido doon ahayn oo ku taal Japan. Hay'addani waxay ka shaqaysaa in dhirbaanooyinka bukaanka Cudurka Hansen (Hansen's disease sanatoria) lagu daro Liiska Dhaxalka Adduunka ee UNESCO. Astaanta (logo) waxay isku darsan tahay saddex sawir-yaqaan (pictogram) oo muujinaya xanuun, murugo iyo rajo. Afka sawir kastaba waxaa loo qaabeeyay sida buundo, taas oo sidoo kale u ekaanaysa xarafka "H". Buundadu waxay tixraacaysaa buundo dhab ah oo lagu dhisay jasiirad ay taagan yihiin laba dhirbaano oo bukaan. Boostarrada cabbirkoodu yahay 594 by 841 millimitir ayaa lagu soo bandhigay dugsiyada carruurta, iskuulada xanaanada iyo isbitaalada.

Aqoonsiga

Wax ku saabsan Abaalmarinta Birta ah ee A' Design Award

Three Emotions Shaqada Koowaad: Aqoonsiga Sumadda (Brand Identity) waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Three Emotions Shaqada Koowaad: Aqoonsiga Sumadda (Brand Identity) waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Three Emotions Shaqada Koowaad: Aqoonsiga Sumadda (Brand Identity) waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: The logo and poster of a non-profit organization that aims to have Hansens sanatoriums inscribed on UNESCO's World Heritage List conveys the message that the tragic past of Hansen’s disease patients must not be forgotten.
Cabbirka & Qaabaynta: Poster: Width 594mm x Height 841mm
Summado: leprosy, non-profit organization, Hansen Disease Sanatoria, Hansen Disease, Logo
Tiknoloojiyada Soo Saarka: First, we designed pictograms that illustrate three emotions - Agony, sadness, hope - that patients have experienced for years. Then we arranged the mouth parts of each pictogram into bridge-shape to show the will of serving as a mediator of tragic history for future generations. It also looks like an alphabet H, taken from the first letter of the disease.
Caqabadda Naqshadda: To reach a wider audience regardless of nationality or generation, we have struggled to design a straightforward, catchy and intuitive logo as much as possible. Successfully, the logo has profound implications, and posters that tell those stories are put up on walls at nursery schools, kindergartens and hospitals today. The logo also appears in the text for history class at local schools.
Cilmi-baadhis: The bridge design was inspired by the actual Oku-Nagashima Bridge. It opened in 1988 on the Nagashima Island where two sanatoriums are located, as the result of efforts and struggles by sanatorium residents. Dubbed as Human Recovery Bridge, it has been a symbol of the residents fight against discrimination and prejudice. Now that their average age is over 85, we need to act for them.
Dhiirrigelinta: Our challenge was to tell their noble mission to a wider audience. Their strong will not to repeat negative history is elaborately expressed here. Today, amid the prolonged Covid-19 crisis, we are seeing heartless and cruel behaviors or utterance more often. The strong message behind the logo resonates with us furthermore.
Muddada Mashruuca: This logo was released in May 2019, updated in April 2020.
Socodka Hawlgalka: Posters with the logo are put up on walls at nursery schools, kindergartens and hospitals today, helping raise awareness of youngsters who will support our brighter future. To support their action, the logo and key visual can be downloaded. Such as smartphone standby display or sticker can be downloaded for free from website.
Shatiyada: Copyrights belong to NPO Hansens Disease Sanatoria World Heritage Promotion Council, 2019.
Xubnaha Kooxda: Arte Director and Designer: Tsuyoshi Omori
Photographer: Hikaru Kodani
Translator: Yukiko Nishikawa
Amaanta Sawirrada: Image＃1:Photographer Hikaru Kodani, 2020.
Image＃2:Photographer Hikaru Kodani, 2020.
Image＃3:Photographer Hikaru Kodani, 2020.