Pepsi For The Love Of It Olole Xayeysiin by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 Abaalmarinta Dahabka ah ee A' Design Award in Naqshadeynta Xayeysiinta, Suuq-geynta iyo Isgaarsiinta Competition Category.
DahabXayeysiin· 2021
Pepsi For The Love Of It Olole Xayeysiin
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
Abaalmarinta Dahabka ah ee A' Design Award Winner in Xayeysiin Category
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- Verified Award Winner
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The Design
About Pepsi For The Love Of It Olole Xayeysiin
Pepsi For The Love Of It waa olole xayeysiin ah oo loo abuuray suuqa Shiinaha. Ololuhu wuxuu diiradda saarayaa lix nashqadood oo daasado cabitaan ah. Daasad kastaa waxay muujinaysaa ciyaar ama madadaalo kala duwan, sida jimicsiga laxanka leh, teeniska miiska, quusidda isku waqtiga ah iyo ciyaarta shuttlecock ama toobinta wareegta. Daasadaha kale waxay tilmaamayaan muusikada iyo dheelka, si waafaqsan dhaxalka sumadda Pepsi. Ururintu waxay adeegsanaysaa midabada caanka ah ee Pepsi qaab geesinimo leh oo soo jiidasho badan. Nashqadaha kala duwan ee daasadaha ayaa u oggolaanaya macaamil kasta inuu doorto tan ku habboon xiisihiisa gaarka ah.
The Recognition
About the Abaalmarinta Dahabka ah ee A' Design Award
Pepsi For The Love Of It Olole Xayeysiin waa guuleystaha Abaalmarinta Dahabka ah ee A' Design Award, aqoonsi sharaf aad u weyn oo la siiyo naqshado heerka koowaad ah, cajiib ah oo aan caadi ahayn. Guuleystayaasha Dahabka waa hal-abuurro cusub oo aad u badan, aragti fog leh oo si indho-qabsi ah u dhalaalaya, kuwaas oo ka tarjumaya caqli, xikmad iyo xirfadda naqshadeeyayaashooda. Pepsi For The Love Of It Olole Xayeysiin waa shaqo la filayo inay noqoto hal-abuur aad loo ammaano, dejisa isbeddello cusub oo weyn, keenta qiimo aan hore loo arag. Naqshadahan ku guuleystay Abaalmarinta Dahabka ah ee A' Design Award waa shaqo cajiib ah oo la ixtiraamo, waxtar weyn leh oo hormarisa xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Pepsi For The Love Of It Olole Xayeysiin waa shaqo abuurta dareenno xoog leh oo rabitaan ah, kicisa xiiso, dhiirigelisa hal-abuur una soo jiidata.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Each can includes a depiction of a different sport such as rhythmic gymnastics, table tennis, synchronized diving or shuttlecock / spinning top. Other can designs reference music and dancing, true to Pepsis heritage and brand spirit. The cohesive collection comes in signature Pepsi colors, complete with a bold and disruptive style. The cans unique designs allow consumers to choose the can that most resonates with them to make Pepsi their own.
- Inspiration
- The Pepsi For the Love of It 2020 Campaign in China represents the passions and pastimes of todays generation. The design team created a six can series, with each design representing a favorite sport, activity, or locally trending interest that celebrates the passion points of Chinas population.
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