Gogoon Baakadeynta Cabitaanka Khamriga oo uu sameeyey Wen Liu, Bo Zheng and Weijie Kang

Naqshadda Gogoon Baakadeynta Cabitaanka Khamriga oo uu sameeyey Wen Liu, Bo Zheng and Weijie Kang waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2021 Abaalmarinta Dahabka ah ee A' Design Award.

DahabXirmooyin· 2021

Gogoon Baakadeynta Cabitaanka Khamriga

Wen Liu, Bo Zheng and Weijie Kang uu sameeyay

Macmiilka: Luzhou Laojiao Co., Ltd.china

Ku Guuleystaha Abaalmarinta Dahabka ah ee A' Design Award ee Qaybta Xirmooyin

41,515

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #119505

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Gogoon Baakadeynta Cabitaanka Khamriga

Gogoon waa naqshad dhalo iyo baakadayn loogu talagalay baijiu, oo ah khamri Shiinees ah oo la miiray. Dhaladu waxay leedahay qaab wareegsan oo fudud oo muujinaya saafinimo. Garabka dhalada waxaa ku yaal naqshad dubbe ah oo tilmaamaysa farsamo gacmeed taxaddar leh. Jidhka dhalada waxaa lagu dhammeeyay dhadhan iftiin maalmeed oo nafis ah oo iftiinka ka muujiya dusha sare. Daboolka wuxuu isku daraa bir, dhadhan maqaar iyo alwaax, isagoo qaab fudud siinaya muuqaal qani ah. Dhaladu waxay le'eg tahay 75 mm ballac, 75 mm dherer gudaha ah iyo 260 mm sare u kac. Naqshaddu waxay soo bandhigaysaa baijiu qaab raaxo fudud ah oo loogu talagalay koox cusub oo macaamiil ah.

Aqoonsiga

Wax ku saabsan Abaalmarinta Dahabka ah ee A' Design Award

Gogoon Baakadeynta Cabitaanka Khamriga waa guuleystaha Abaalmarinta Dahabka ah ee A' Design Award, aqoonsi sharaf aad u weyn oo la siiyo naqshado heerka koowaad ah, cajiib ah oo aan caadi ahayn. Guuleystayaasha Dahabka waa hal-abuurro cusub oo aad u badan, aragti fog leh oo si indho-qabsi ah u dhalaalaya, kuwaas oo ka tarjumaya caqli, xikmad iyo xirfadda naqshadeeyayaashooda. Gogoon Baakadeynta Cabitaanka Khamriga waa shaqo la filayo inay noqoto hal-abuur aad loo ammaano, dejisa isbeddello cusub oo weyn, keenta qiimo aan hore loo arag. Naqshadahan ku guuleystay Abaalmarinta Dahabka ah ee A' Design Award waa shaqo cajiib ah oo la ixtiraamo, waxtar weyn leh oo hormarisa xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Gogoon Baakadeynta Cabitaanka Khamriga waa shaqo abuurta dareenno xoog leh oo rabitaan ah, kicisa xiiso, dhiirigelisa hal-abuur una soo jiidata.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: Luzhou Laojiao launched a new strategic brand "Gogoon", laying out the new consumption era of China's consumption upgrade and the rise of light luxury consumption. Gogoon is positioned as the first new light luxury baijiu in China's baijiu industry, pioneering the quality standard of Chinese light luxury baijiu, also innovation leads the era of light luxury baijiu consumption, and opens the third trend of Luzhou Laojiao.
Cabbirka & Qaabaynta: Width 75mm* Depth 75mm* Height 260mm
Summado: LUZHOU LAOJIAO, Baijiu, Baijiu packaging, Gogoon
Tiknoloojiyada Soo Saarka: The bottle cap is made of metal, leather grain and wood, which interprets simplicity without losing the texture. The shoulder of the bottle is designed with hammer patterns which symbolizes the ultimate craftsmanship, indicating that only after thousands of trials can the highlight moment of life be achieved. The bottle body uses delicate and textured daylight grain, such as dazzling sunlight, which release full positive energy. This is the unique visual symbol of Gogoon, and it defines the new design style of high-end Baijiu bottle.
Caqabadda Naqshadda: Four major innovations: No.1: A category which is the leading brand of high-end Baijiu bottle. No.2: A quality which is the high standard of consumers for a better life. No.3: A brand which creates high-end brand characteristic and wins cultural belongingness and brand recognition. No.4: A value experience, which does a good job in cultural experience of producing region and consumer communication to enhance cultural value. Gogoon intends to promote the development and prosperity of China's high-end Baijiu bottle product.
Cilmi-baadhis: The most important thing in commercial design is to find the aesthetic logic that fits this era! Design is dynamic, it is always changing, because the public aesthetics is always changing, and there will even be flashback in a certain period of time. Therefore, no design concept and design style can stand forever, but from the current stage, the design of the trinity of genes, aesthetics and experience is the product direction of the Baijiu industry.
Dhiirrigelinta: Gogoon's core concept is the ultimate attitude under light luxuryism. The simple cylindrical bottle design has the experience to the inner purity. The shoulder of the bottle is designed with hammer patterns which symbolizes the ultimate craftsmanship, indicating that only after thousands of trials can the highlight moment of life be achieved. Therefore， the bottle body uses different wavelengths of light to combine as dazzling light, which implies that a new consumer era is blooming.
Muddada Mashruuca: 2020.01~2020.03 Shenzhen, China
Socodka Hawlgalka: "Gogoon" is a new product based on theoretical innovation and consumption upgrades. It completely subverts consumers' perception of traditional bottle Baijiu. The time of pseudo-innovation using conceptual gimmicks in the past has passed! Gogoon proposes the light luxury standard for the first time in the Baijiu industry, which not only creates a new life proposition and value standard. It also respects consumers in the true sense and abandons pseudo-innovation.
Xubnaha Kooxda: Designer:Wen Liu
Designer:Bo Zheng
Designer:Weijie Kang