Alienergy Electrolyte Water Shaqada Ugu Muhiimsan: Baakadeynta Cabitaanka oo uu sameeyey Genki Forest

Naqshadda Alienergy Electrolyte Water Shaqada Ugu Muhiimsan: Baakadeynta Cabitaanka oo uu sameeyey Genki Forest waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2021 Abaalmarinta Naxaasta ah ee A' Design Award.

NaxaasXirmooyin· 2021

Alienergy Electrolyte Water Shaqada Ugu Muhiimsan: Baakadeynta Cabitaanka

Genki Forest uu sameeyay

Macmiilka: Genki Forest (Beijing) Food Technology Group Co., Ltd.

Ku Guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award ee Qaybta Xirmooyin

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Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #119775

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Alienergy Electrolyte Water Shaqada Ugu Muhiimsan: Baakadeynta Cabitaanka

Qoraalka Buugga: Alienergy Electrolyte Water waa naqshad baakadeyn oo loogu talagalay cabitaan shaqeed oo aan lahayn sonkor iyo aan lahayn wadar kuxusbeeg (calorie). Dhalada waxay leedahay qaab toosan oo leh geesaha nadiifka ah, taasoo siinaysa muuqaal casri ah oo isboorti u eg. Sumadda (label) waxaa laga sameeyay walax dhexdhexaad ah oo qaarkeed la arki karo, kaas oo muujinaya dareeraha cad ee gudaha ku jira iyo dabeecadda cabitaanka ee jirka qoyaya. Bannaanka weyn ee meelaha aan wax lagu qorin, iyo tiro xaddidan oo midabo ah ayaa muujinaya fikrad tayo sarreysa, fudud, oo nadiif ah. Walaxda sumadda waa OPS, oo ah beddel dib-loo-warshadeeyo ka ah PVC-ga. Cabitaanka lafteedana ma laha midab cunto oo dabiici ah oo lagu daray.

Aqoonsiga

Wax ku saabsan Abaalmarinta Naxaasta ah ee A' Design Award

Alienergy Electrolyte Water Shaqada Ugu Muhiimsan: Baakadeynta Cabitaanka waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Alienergy Electrolyte Water Shaqada Ugu Muhiimsan: Baakadeynta Cabitaanka waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Alienergy Electrolyte Water Shaqada Ugu Muhiimsan: Baakadeynta Cabitaanka si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: Alienergy is a brand that focuses on functional beverages, aiming to serve the need of the ever growing health-conscious population. Unlike the current designs on the market, the Electrolyte Water is designed upon the minimalist philosophy to demonstrate its product concept of healthy, pure, and reviving. Combined with the sugar free, calorie free formula, and clear water body, the customers can be hydrated and refreshed with zero pressure or health concerns.
Cabbirka & Qaabaynta: Width 65mm x Depth 65mm x Height 185mm
Summado: Branding, Packaging, bottle, 3D, water
Tiknoloojiyada Soo Saarka: The label is designed with semi transparent material showcasing the ultra hydrating and near water features of the electrolyte water. And the material we chose is OPS, a sustainable substitute for PVC. It can not only be recycled for further use, but can also be burned for fuel even after printing. The burning process won't emit any toxic gas, therefore no pollution created.
Caqabadda Naqshadda: The label design is minimalistic with an abundance of negative space, thus the packaging material is crucial to the final product to convey our design philosophy. How to achieve the semi-transparent effect that showcasing the ultra-hydrating and water features of the electrolyte water is our main challenge during the printing process. Our designer worked together with the factory on location to fine tune the oil percentage of the colors, after numerous tries the final product can show the body and movement of our electrolyte water under the packaging in a subtle way.
Cilmi-baadhis: In the current market especially after the pandemic, the trend of health consciousness is rising. We wanted to create a revolutionary product that meets this demand. We conducted surveys both online and offline for the importance of sugar free and the preference of aesthetics in designs after the preliminary stage. Each question were designed to test out our design or unique product features against real competitors in the market side by side, thus be more grounded in our analysis and results. We have more confidence to have science back up our product and packaging design.
Dhiirrigelinta: Since the primary function of the Alienergy Electrolyte Water is to refresh and hydrate, the inspiration of the visual design is water. The straight clean-cut bottle shape, the semi-transparent body print material, and the negative space proportion all serve to compose a modern, sporty, and fresh design.
Muddada Mashruuca: The project started in June,2020 and completed on November 2020. The design was completed in Beijing, China. The production location is Shanghai, China.
Socodka Hawlgalka: Most functional beverages on shelves today are colorful because they use food colorings for eye catching effects. Our product however, is proudly clear in color with zero food coloring, building more trust in the health conscious customers, more importantly, gives all consumers a refreshing and fruitful hydration experience with no sugar or calorie pressure.
Shatiyada: Label Patent:202030514752.6 , 2020, China.
Xubnaha Kooxda: Creative Direction: Renkun Zhang
Logo type design： Gang Wang
Jiaqi Liu
Logo mark design: Xiaolan Xiao
Packaging design: Xiaolan Xiao
Rui Yang
Prepress: Rui Yang
Amaanta Sawirrada: Creator: Gang Wang