Visions Of Future Rakibaad Dhijitaal ah oo Isdhexgal leh by Inty LLC

Dahab Munaasabad · 2021

Visions Of Future Rakibaad Dhijitaal ah oo Isdhexgal leh

by Inty LLC

Abaalmarinta Dahabka ah ee A' Design Award 2021 in Munaasabad
CLIENT: Alfa-Bank
Estimated Number of Design Views: 111,516
Verification code F9B8A35EEF · Verify this award

View at A' Design Award Press Release

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About Visions Of Future Rakibaad Dhijitaal ah oo Isdhexgal leh

Visions of Future waa rakibaad dhijitaal ah oo isdhexgal leh oo loo abuuray goob bandhig. Dareemayaal indhaha ah ayaa ogaanaya joogitaanka booqdaha waxayna booqdaha dhigaan bartamaha waayo-aragnimada. Shan xaaladood oo leh sawirro aan la taaban karin oo waqtiga dhabta ah ah ayaa si wareeg ah u ciyaara inta uu booqduhu ku jiro aagga isdhexgalka. Dhismuhu wuxuu isku daraa qaybo shaashado LED ah, qaybo quraarad ah, nalal neon ah iyo qaabab lagu daray shub, quraarad iyo alwaax madow oo aan dhalaalin. Xogta qotada dheer ee ka timaadda kamarad dhaqdhaqaaqa ayaa waqtiga dhabta ah lagu farsameeyaa laguna muujiyaa. Rakibaaddu waxay muujinaysaa fikradda adeegyada ku wareegsan isticmaalaha.

About the Abaalmarinta Dahabka ah ee A' Design Award

Visions Of Future Rakibaad Dhijitaal ah oo Isdhexgal leh waa guuleystaha Abaalmarinta Dahabka ah ee A' Design Award, aqoonsi sharaf aad u weyn oo la siiyo naqshado heerka koowaad ah, cajiib ah oo aan caadi ahayn. Guuleystayaasha Dahabka waa hal-abuurro cusub oo aad u badan, aragti fog leh oo si indho-qabsi ah u dhalaalaya, kuwaas oo ka tarjumaya caqli, xikmad iyo xirfadda naqshadeeyayaashooda. Visions Of Future Rakibaad Dhijitaal ah oo Isdhexgal leh waa shaqo la filayo inay noqoto hal-abuur aad loo ammaano, dejisa isbeddello cusub oo weyn, keenta qiimo aan hore loo arag. Naqshadahan ku guuleystay Abaalmarinta Dahabka ah ee A' Design Award waa shaqo cajiib ah oo la ixtiraamo, waxtar weyn leh oo hormarisa xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Visions Of Future Rakibaad Dhijitaal ah oo Isdhexgal leh waa shaqo abuurta dareenno xoog leh oo rabitaan ah, kicisa xiiso, dhiirigelisa hal-abuur una soo jiidata.

Press Kit

Unique Properties: The design concept takes the user and puts it into the center of the idea. We used optical sensors to create a connection between the user and the digital environment. The architectural approach had a unique feature — a combination of LED screen blocks, glass blocks, neon lights, and frames.
Dimensions & Packaging: We used 2 servers to run the installation. Unity server was processing data from Kinect and transferred it to Ventuz server which was used for real-time visualization and lightboxes control via DMX. Render Layout was configured in a way that the content was rendered in resolution 2880 x 1536 px, 60 fps, and displayed on the video wall with the Full HD resolution without loss of quality.
Tags: Digital art, Interactive installation, Kinect, Alfabank, Computer vision, Silhouette
Production Technology: Architecture: we were focused on mixing different kinds of light sources (screens, lightboxes, and neon signs) together with the textures and materials of the booth (concreed, glass, black mate woods) to get a fresh minimalistic look and feel. Technology: we used a combination of two different software. Unity — to get the depth map from Kinect and Ventuz — for real-time visualization.
Design Challenge: The most complex part of this project was keeping a proper balance between entertainment and conveying an idea. For each scenario, we had to make prototypes and tests to see whether it works or not.
Research: We entered the job, having no other info but the client's message — "as a bank we do not have any unique technologies to show on the exhibition, but we want you to represent us as a bank of future". Our approach was to create 5 manifests, that represent the future in different ways. All manifests were united with the idea that services should be around the user making life more comfortable. We put the user in the center and surround it with 5 interactive scenarios with real-time abstract graphics.
Inspiration: Our task was to represent Alfabank as a bank of the future. We thought that such a bank should surround its client with services that make life more comfortable. We tried to deliver this idea through an interactive experience where the user is the center of everything. Our inspiration comes from the idea itself and computer vision tools that are available today.
Project Duration: Sochi, Russia, 3 days, Forum of Innovative Financial Technologies Finopolis 2018
Operation Flow: Installation is sensitive to the presence of the user. Once it captures the user one of the 5 scenarios is activated randomly. It plays for a certain amount of time and then switches to the next scene. Scenarios are played one by one in a cycle until the user goes out of the interaction area.