Baidu for the Elderly Shaqada Koowaad: Aplikeeshan Mobil ah oo uu sameeyey Baidu Meux

Naqshadda Baidu for the Elderly Shaqada Koowaad: Aplikeeshan Mobil ah oo uu sameeyey Baidu Meux waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Tiknoolajiyada Moobiilka, Abikaasyoonada iyo Softweyrka ee 2022 Abaalmarinta Naxaasta ah ee A' Design Award.

NaxaasMoobiil· 2022

Baidu for the Elderly Shaqada Koowaad: Aplikeeshan Mobil ah

Baidu Meux uu sameeyay

Macmiilka: baidumeux,Baidu Online Network Technology (Beijing) Co., Ltd

Ku Guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award ee Qaybta Moobiil

20,356

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #133660

Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Baidu for the Elderly Shaqada Koowaad: Aplikeeshan Mobil ah

Qoraalka Buugga: Baidu for the Elderly waa aplikeeshan mobil ah kaas oo bixiya waxyaabaha ku jira iyo adeegyada loogu talagalay isticmaalayaasha waayeelka ah. Aplikeeshanka wuxuu isticmaalaa nidaam naqshadeyn oo saaxiibtinimo la leeyahay da'da sare, oo leh xarfo waaweyn, qaab feed midaysan, meelo taabasho oo la ballaariyay, iyo erayo fudud. Dhammaan waxyaabaha ku jira waa la akhrin karaa ama la dhegaysan karaa. Muuqaalada waxaa ku jira gunaanad caqli-gal ah (subtitles). Raadinta codka iyo sawirku waxay u ogolaataa isticmaalayaasha waayeelka ah inay wax ka raadiyaan iyagoo hadlaya ama sawir qaadaya. Isku-dheelitirka codka (voice synthesis) waxa uu isticmaali karaa codadka duuban ee xubnaha qoyska si loo akhriyo qoraallada si dhegaysi ah. Aplikeeshanku wuxuu ku shaqeeyaa nidaamyada Android iyo iOS labadaba.

Aqoonsiga

Wax ku saabsan Abaalmarinta Naxaasta ah ee A' Design Award

Baidu for the Elderly Shaqada Koowaad: Aplikeeshan Mobil ah waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Baidu for the Elderly Shaqada Koowaad: Aplikeeshan Mobil ah waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Baidu for the Elderly Shaqada Koowaad: Aplikeeshan Mobil ah si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: China is facing serious aging problems. Baidu App for the Elderly provides rich content and services for the elderly. It also provides a systematic, age-friendly design which is convenient for the users to read and listen contents, and use the app. In combination with different tools and AI technologies such as voice and image synthesis, the app offers abundant services for the elderly to help them enrich life, enjoy digital services, and keep up with the digital era.
Cabbirka & Qaabaynta: Baidu App for the Elderly has a great ability to adapt to both Android and iOS systems.
Summado: UX, the Elderly, Age-friendly, AI, Online Service
Tiknoloojiyada Soo Saarka: Baidu has abundant accumulation of AI technology. Based on its AI algorithm, the app offers personalized contents that meet the elderly's interests. Videos with intelligent subtitles help the elderly acquire information easily. By voice synthesis, the elderly can record family members' voices to broadcast texts which can bring emotional companionship to them and solve dyslexia and visual fatigue. Voice and image search help them search by saying or taking photos.
Caqabadda Naqshadda: The biggest challenge is that there are neither related aging design standards nor apps that designed for the elderly in the industry. Therefore, after systematic research, we designed an age-friendly information structure and layout that simplify the operation of the app, which makes the elderly not only willing to use, but also can easily handle it. We also cooperated with CSIA to formulate China's first age-friendly design standard, which will be applied to more and more elderly products.
Cilmi-baadhis: We had questionnaires and interviews to build a comprehensive understanding of demands of elderly people deeply. The elderlies are facing physiological function degradation and emotional loneliness. But the existed products only solve basic experience problems by increasing the font size and simplifying complex functions. Through the usability test and eye-tracking experiment, we designed the age-friendly design system. It is combined with AI technologies to meet emotional demands of the elderly.
Dhiirrigelinta: The aging population has reached 264 million in China. However, there are few APPs are specifically designed for the elderly to meet their demands. Firstly, the elderly cannot get information and services equally because of the degradation in vision, hearing, and cognition. Secondly, they are forced to become empty nesters because the young moved to big cities for opportunities. Older people are vulnerable to loneliness. Therefore, Baidu takes social responsibility and developed the app.
Muddada Mashruuca: The project started in December 2020 and debuted in China in January 2021, it is still going. The team members were based in Beijing, China.
Socodka Hawlgalka: All the contents can be both read and listened. Unified feed layout and enlarged touch area enable the elderly to use the app with simple gestures. Voice input and image input methods increase user experience. Larger fonts improve dyslexia. Simpler and straightforward copywriting makes the functions easier to understand. All these systematic, elderly-oriented designs make the app easy to read, listen to, operate, and understand.
Shatiyada: patented.ZL201510535732.5.Baidu Online Network Technology (Beijing) Co., Ltd.2015, patented.JP6785921..Baidu Online Network Technology (Beijing) Co., Ltd.2020,patented.US10199036b2.Baidu Online Network Technology (Beijing) Co., Ltd.2019
Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd，2021
Xubnaha Kooxda: Dou Shen，Yujie Shi, Xuan Li, Xiaojun Yu, Lei Zhao, Tianci Li, Xinrui Guo, Bo Ye
Amaanta Sawirrada: Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd，2021