Zaotu Shaofang Shaqada Ugu Muhiimsan: Baakidhka Khamriga by Bo Gao

Zaotu Shaofang Shaqada Ugu Muhiimsan: Baakidhka Khamriga by Bo Gao is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

NaxaasXirmooyin· 2022

Zaotu Shaofang Shaqada Ugu Muhiimsan: Baakidhka Khamriga

by Bo Gao

Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Xirmooyin Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Zaotu Shaofang Shaqada Ugu Muhiimsan: Baakidhka Khamriga

Qoraalka Buugga: Zaotu Shaofang waa naqshad baakidhaad loogu talagalay khamri lagu sameeyay bentonite cad, oo ah dhoobo lagu daro dhoobada bogga fermentation-ka. Baakidhku wuxuu isticmaalaa cadaanka bentonite-ka sida midabkiisa ugu weyn. Buuraha, iftiinka qorraxda, daruuraha, biyaha, dhirta iyo shimbiraha waxaa lagu daray si loo abuuro qaab u eg xarfaha Shiinaha ee macnaheedu yahay bentonite. Qaabkani wuxuu muujinayaa deegaanka lagu sameeyo khamriga iyo sifada ugu muhiimsan ee alaabta. Sanduuqu wuxuu ka furmaa dhexda una kala baxaa bidix iyo midig, halka sanduuqa gudaha ku socdo hore si loo soo bandhigo. Sanduuqa waxaa laga sameeyay warqad gaar ah oo leh dahab-dahabayn, bilaha dhalada ah waxaa lagu qariyay cad oo leh qaab la dubay.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Zaotu Shaofang Shaqada Ugu Muhiimsan: Baakidhka Khamriga waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Zaotu Shaofang Shaqada Ugu Muhiimsan: Baakidhka Khamriga waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Zaotu Shaofang Shaqada Ugu Muhiimsan: Baakidhka Khamriga si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Zaoshaofang wine uses white bentonite to add to pit mud, which can remove harmful substances in pit mud and retain beneficial substances. Bentonite is the core selling point. The design uses bentonite white as the exclusive color, and skillfully uses mountains, sunshine, clouds, water, trees and birds to create the pattern design of "bentonite" font shape. The unique visual pattern design reflects the winemaking environment and the core selling point of the product.
Dimensions & Packaging: Packing box size: 145mm X 110mm X H285mm
Tags: Symbolization, Simplicity, Differentiation
Production Technology: The packing box is opened from the left and right in the middle, and the inner box is ejected forward for easy display. The box is gilded with special paper, the glass bottle is sprayed white, and the pattern is baked.
Design Challenge: The biggest problem we encountered in the design was how to cleverly highlight the selling point of "bentonite" so that the product has a high sense of value. Through our design, we have achieved these two points very well.
Research: The biggest feature of this product is the processing of "Benton Clay" into wine. Therefore, the focus of the design is to enlarge the text of the Chinese "Bentonite" and then shape it on the bottle. Let consumers understand the selling point of the product as soon as they see the product, and shape the memory point of the brand.
Inspiration: This design highlights the selling point of "bentonite" and makes the product have a high sense of value. Through our design.The graphic design of the core "bentonite" lets consumers know the selling pointand remember the visual symbols of products.the ultimate simple design to attract consumers.
Project Duration: The work started in July 2019 and was completed in December 2019
Operation Flow: The packing box opens from the middle left and right, and the inner box pops forward for easy display.the box is simple, easy to open and easy to produce.Packaging are environmentally friendly for reuse.
Team Members: Bo Gao