Gatorade GX Patch and APP Primary Function: Codsi Mobile by PepsiCo Design and Innovation

Gatorade GX Patch and APP Primary Function: Codsi Mobile by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Tiknoolajiyada Moobiilka, Abikaasyoonada iyo Softweyrka Competition Category.

LacagMoobiil· 2022

Gatorade GX Patch and APP Primary Function: Codsi Mobile

by PepsiCo Design and Innovation

Abaalmarinta Lacagta ah ee A' Design Award Winner in Moobiil Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Gatorade GX Patch and APP Primary Function: Codsi Mobile

Book Text: Gx waa nidaam biyo-siin oo shakhsi ah oo ka kooban codsi mobile, balaastar dhidid, iyo dhalo dib loo isticmaali karo. Balaastarka dhididka ee Gx wuxuu ku dhegaa cududda, wuxuuna aruuriyaa dhididka inta lagu jiro hal jimicsi xoog leh si loola socdo luminta dareeraha iyo sodiyamka. Barnaamijka Gx wuxuu iskaan gareeyaa balaastarka wuxuuna dhisaa astaan dhidid. Astaanta dhididka, barnaamijku wuxuu ku talinayaa xeeladaha biyo-siinta iyo shidaalka ee jimicsiga xiga. Sagaal qaacido oo Gx pod ah oo leh heerar kala duwan oo karbohaydrayt iyo electrolytes ah ayaa loo soo jeediyaa isticmaalaha. Podska waxay isticmaalaan balaastik ka yar cabbitaannada si buuxda loo dilaaciyay ee aan dib loo buuxin karin.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Gatorade GX Patch and APP Primary Function: Codsi Mobile waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Gatorade GX Patch and APP Primary Function: Codsi Mobile waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Gatorade GX Patch and APP Primary Function: Codsi Mobile waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
Production Technology: The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
Inspiration: Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.

Read the Press Release