Miepu Diary Sawir Farshaxan Xarafyada by Guangzhou Kemei Commodity Co., Ltd.

Miepu Diary Sawir Farshaxan Xarafyada by Guangzhou Kemei Commodity Co., Ltd. is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Birta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.

BirGaraafig· 2022

Miepu Diary Sawir Farshaxan Xarafyada

by Guangzhou Kemei Commodity Co., Ltd.

Client: Guangzhou Kemei Commodity Co., Ltd.

Abaalmarinta Birta ah ee A' Design Award Winner in Garaafig Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Miepu Diary Sawir Farshaxan Xarafyada

Miepu Diary waa qaar ka mid ah sawirro farshaxan xarafyada oo isku daraya dhaqanka casriga ah ee jiheynta la socda iyo sheekooyinka caanka ah ee carruurta. Xarafka ugu weyn waa Duoduo, oo ah gabar bakayle geesinimo leh iyo nasiib wanaagsan, oo lagu muujiyay iyada oo wehliya bisad buuran. Afar sheeko dhaqameed oo caalami ah ayaa dib loogu sheegay iyada oo la adeegsanayo afar sawir mowduuc ah, kuwaas oo gacan lagu farshaxamiyay qaab casri ah. Sawirradan waxaa lagu dabaqi karaa boostarada, dharka, iyo alaabta la xiriirta. Ujeeddadu waa in la abuuro xaraf qurux badan oo jilicsan oo isku xira sheekooyinka caanka ah iyo jihada dharka ee waqtiga hadda.

The Recognition

About the Abaalmarinta Birta ah ee A' Design Award

Miepu Diary Sawir Farshaxan Xarafyada waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Miepu Diary Sawir Farshaxan Xarafyada waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Miepu Diary Sawir Farshaxan Xarafyada waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Miepu Diary is an illustration art work that combines modern trend culture and classic children's stories. With the fairy tale style, the designer combines a brave, cute, lucky, foodie rabbit girl with a chubby poop-poop cat, creating a lovely and charming cartoon image.
Tags: Hand drawing, illustration, fairy tales, and fashion trends.
Design Challenge: In the design process, the biggest problem faced by this work is the choice between "the same" and "the different" designs with different themes. As the modern society generally tends to be concise in the commercial aesthetics design, how to choose between conciseness of pictures, IP characterization, recognition and difference of themes has become a great challenge that the design team has to face in design.
Research: Besides being cute and docile in the eyes of human, rabbit is one of the animals most frequently appearing in fairy tales all over the world. Secondly, in recent years, due to a sensational domestic animation comparing rabbit to Chinese, the element rabbit often carries the metaphor of Chinese/Chinese-made in the network, which coincides with the positioning of the brand.
Inspiration: The Diary is to bring you a more interesting, cute and fashionable personalized IP through the integration of fairy tales and trend culture.
Operation Flow: Based on "Duoduo", the protagonist of this diary, the design team integrates four world-famous fairy tales and draw 4 different theme designs with modern painting, which can be flexibly applied to various posters, clothing and related products.

Read the Press Release