Buenandanza Shaqada Koowaad: Baakidhka Saliidda Saytuunka by Antonio Cuenca is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.
NaxaasXirmooyin· 2022
Buenandanza Shaqada Koowaad: Baakidhka Saliidda Saytuunka
Client: Buenandanza
Abaalmarinta Naxaasta ah ee A' Design Award Winner in Xirmooyin Category
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- Verified Award Winner
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The Design
About Buenandanza Shaqada Koowaad: Baakidhka Saliidda Saytuunka
Qoraalka Buugga: Buenandanza waa naqshad baakidhka loogu talagalay saliidda saytuunka. Dhalada waxay u muuqataa inay leedahay laba maqaar: dhalo buluug qaro dheer oo mugdi ah iyo lambo warqad caddaan ah oo ku duuban dhalada oo dhan. Midabka buluugga qarada dheer waxaa la xidhiidhiya xasilloonida, halka lambada caddaanka ah ee qaabka dhagaxa leh ay siinayso muuqaal dabiici ah. Astaamaha goobabka iyo saddexagalka, oo lagu daabacay dahab, waxay xasuusinayaan caleenta saytuunka ee af-fiiqan iyo saytuunka qaab-degdeg ah. Qaababka wareegsan iyo dhalada dhumucda leh waxay muujinayaan tayada sare. Dhalada mugdiga ah ee ilduufsan waxay xannibaysaa iftiinka waxayna gacan ka geysataa ilaalinta saliidda. Dabo aan dhibicin, oo aan dib loo buuxin karin ayaa dhammaystiraysa dhaladan yar ee adkaysiga leh.
The Recognition
About the Abaalmarinta Naxaasta ah ee A' Design Award
Buenandanza Shaqada Koowaad: Baakidhka Saliidda Saytuunka waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Buenandanza Shaqada Koowaad: Baakidhka Saliidda Saytuunka waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Buenandanza Shaqada Koowaad: Baakidhka Saliidda Saytuunka si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The bottle seems to have two skins: the blue colour of the packaging and the white wrap-around label. These finishes provide a pleasant and warm drinking experience. The rounded shapes of the bottle and the thickness convey quality.
- Dimensions & Packaging
- 100 x 57 x 176 mm. 500ml capacity. Glass and label
- Tags
- packaging, design, package, branding
- Production Technology
- Tinted glass, paper label and stamping.
- Design Challenge
- The challenge was to open up to a target that seeks to connect with a more conscious rhythm of life in a frenetic world that is disconnected from its own essence. It is intended to connect with consumers who seek to live in a calmer and more contemplative way. The design had to stand out from the traditional brands in the oil sector and communicate Goodwill in simple terms. Two types of finishes are used to broaden the user experience: tinted glass bottle and textured paper label.
- Research
- In order to emphasise the concept, a deep dark blue colour was employed, a tone which is associated with serenity. The pourer bottle cap of that same colour is used to lengthen the packaging. The label was designed white to give a more natural look. The symbols represent the possibilities in life that come up when freeing oneself from preconceived ideas. Both the circle and the triangle are inspired by the pointy shape of olive leaves and the oval shape of olives, with a touch of gold to enhance the distinctive character. The muted colour palette, the composition and the label aim to create visual harmony.
- Inspiration
- The inspiration comes from the aim to live day by day, making your own way, freeing yourself from preconceived ideas and opening yourself to experience.
The idea symbolises serenity, balance and simplicity, all summed up in a unique claim: the lived experiences. The name is a key part in conveying that idea. The characteristics balanced, restrained, modest and intriguing, are qualities which stand out in the design and how it should be perceived. - Project Duration
- The project started in november 2021 in Ubeda and finished in january 2022.
- Operation Flow
- The bottle is small and robust, easy to use with a non-drip, non-refillable DOP cap. The opaque and tinted glass prevents light from penetrating and thus facilitates the conservation of the oil.
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