Kellipops Baakadhayn oo uu sameeyey Antonia Skaraki

Naqshadda Kellipops Baakadhayn oo uu sameeyey Antonia Skaraki waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2023 Abaalmarinta Birta ah ee A' Design Award.

BirXirmooyin· 2023

Kellipops Baakadhayn

Antonia Skaraki uu sameeyay

Macmiilka: Viap

Ku Guuleystaha Abaalmarinta Birta ah ee A' Design Award ee Qaybta Xirmooyin

16,819

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #141266

Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Kellipops Baakadhayn

Raaxo; Damac; Shukalaato dhammaaneed. Ku malee Charlie iyo Warshada Shukalaatada. Sidee maalin halkaas u ekaan lahayd? Macmacaanka shukalaatadu waxay ka soo boodboodi lahaayeen qolofkooda, oo xoog aad u weyn ayay kugu wareegi lahaayeen iyagoo qoob qoobaya, kuugu yeeraya inaad iyaga la qoob qoobto oo aad kuwaaga ka dhigto. Marka hore, naqshadayaashu waxay ku arkeen makhaayadooda waxayna maqleen qaraxoodii. Waxay qolofyadooda ka dhex fiirsadeen oo waxay kula hadleen naftii. Dabadeed ayay naqshadeeyeen. Codkoodii, qaab dhismeedkooda, walxaha roobka, iyo midabada adag ee ku qaylinaya damacooda aan dhammaad lahayn.

Aqoonsiga

Wax ku saabsan Abaalmarinta Birta ah ee A' Design Award

Kellipops Baakadhayn waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Kellipops Baakadhayn waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Kellipops Baakadhayn waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: The logo uses typography inspired by the ‘60s with a round and bold font. The design is inspired by pop-art using bright contrasting colours. The giant product exhibiting the variant, is placed centrally bearing a transparent section for visibility inside the bag. The product in the centre is bisected and treated as a demo illustration in a glimpse of the inner world of the candy-coated ball. The background consists of each variant’s products forming a pattern related to a ‘60s polka dot array.
Cabbirka & Qaabaynta: Small plastic doypacks.
Dimensisons Width 110 mm x Depth 40 mm x Height 150 mm
Summado: Rebranding, packaging design, snack, chocolate snack
Tiknoloojiyada Soo Saarka: Plastic Doypack
Dhiirrigelinta: The name ‘kellipops’ derives from the greek word ‘keliphos’ meaning ‘shell’ – signifying the chocolate coating and ‘pop’ which is a fun word defining the mood, excitement, sound of crunch, that pleasant surprise on the tongue. It also signifies a pack which pops out when you see it. The idea was to use a combination of colours, shiny surfaces and bold letters, to convey a happy composition and a wonderful mess of the joy of life. A friendly world where nothing is sharp or complicated but innocent, round and nostalgic. Like a Ferris wheel on an amusement ride of taste.
Muddada Mashruuca: The project started in October 2021 in Athens and finished in December 2021 in Athens, and was placed in local stores, markets and kiosks in Greece in late January 2022.
Xubnaha Kooxda: Creative Director - Antonia Skaraki
Art Director - Andreas Deskas