Gensyn Intellectual Property Naqshadda Astaanta by Gu Jin is a highly esteemed winner of the very prestigious 2023 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.
LacagGaraafig· 2023
Gensyn Intellectual Property Naqshadda Astaanta
by Gu Jin
Abaalmarinta Lacagta ah ee A' Design Award Winner in Garaafig Category
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The Design
About Gensyn Intellectual Property Naqshadda Astaanta
Gensyn Intellectual Property waa astaan loo sameeyay shirkad la-talin ah oo ku takhasustay hantida garaadka. Calaamadda waxaa si aan toos ahayn looga soo saaray xarafka G, oo ah xarafka koowaad ee magaca shirkadda. Qaabkeedu wuxuu ka kooban yahay laba calaamadood oo xigasho keli ah oo aan toos ahayn, mid bidix ah iyo mid midig ah, kuwaas oo tilmaamaya isgaarsiin cad iyo la-talin u dhaxaysa shirkadda iyo macaamiisheeda. Qaabka guud wuxuu kaloo xasuusiyaa gaashaan, taas oo muujinaysa ilaalinta hantida garaadka. Xariiqda bannaanka waxay raacdaa qaabka shaabadda dhaqameed ee Shiinaha. Midabka buluugga ah waxaa loo isticmaalay in lagu muujiyo horumar deggan.
The Recognition
About the Abaalmarinta Lacagta ah ee A' Design Award
Gensyn Intellectual Property Naqshadda Astaanta waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Gensyn Intellectual Property Naqshadda Astaanta waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Gensyn Intellectual Property Naqshadda Astaanta waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This logo is abstractly evolved from the initial letter "G" from the enterprise's English name "Gensyn”, it consists of left and right abstract single quotation marks, which means smooth communication and consultation between the enterprise and customers. The overall form is also like a“Shield” highlighting the industry characteristics of intellectual property protection. This logo is shaped by the outline of a traditional Chinese seal, and the use of blue color symbolizes the vision of steady development.
- Tags
- Logo, Brand, Visual, Gensyn
- Design Challenge
- The client wanted to express too much content, but often too much information will disturb the key information. Finally, we persuaded the client to mainly use abstract shield to express the protection attribute of their brand intellectual property.
- Research
- We researched the background of the company, the nature of the industry, the scope of the company's main business, and the culture of the company, which we integrated into the brand image.
- Inspiration
- Inspiration comes from "shield", that can guarantee security, it means "Gensyn Intellectual Property" can protect your Intellectual Property security. My work through asymmetric form, seek independent expression of personality in "positive and negative shape" and "blank space", which not only conforms to traditional aesthetic, but also innovatively interprets the concept of "consulting service", fully expressing the needs of the brand.
- Project Duration
- It took one month to complete the design in Beijing, China
- Operation Flow
- LOGO lets people see its industry attributes immediately, so that playing a very good brand communication effect.
- Team Members
- Gu Jin
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