Tongming Vision Correction Astaan (Logo) by Kuaiyu Tang is a highly esteemed winner of the very prestigious 2023 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.

LacagGaraafig· 2023

Tongming Vision Correction Astaan (Logo)

by Kuaiyu Tang

Client: Shanghai Tongming Vision Correction Center

Abaalmarinta Lacagta ah ee A' Design Award Winner in Garaafig Category

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Verified Award Winner

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Colors

The Design

About Tongming Vision Correction Astaan (Logo)

Tongming Vision Correction waa astaan loo abuuray xarun hagaajinta aragga ee dhalinyarada iyo carruurta. Magaca Tongming wuxuu ka dhigan yahay isha-inanka iyo iftiin, sidaas darteed isha-inanka ayaa loo adeegsaday sida qaybta ugu muhiimsan ee naqshadeynta. Saddex isha-inan oo leh heerar kala duwan oo caddaan ah ayaa loo habeeyay si isku xigta oo muujinaysa habka hagaajinta aragga oo ka bilaabmaya mid mugdi ah ilaa mid cad. Astaanta waxaa lagu dabaqay kaararka ganacsiga, buugaagta qoraalka iyo boostarrada. Kaararka ganacsiga iyo qalabka caadiga ah waxaa lagu daabacay warqad gaar ah, halka boostarradu ay adeegsadaan qalab sawir oo dibadda loogu talagalay.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Tongming Vision Correction Astaan (Logo) waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Tongming Vision Correction Astaan (Logo) waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Tongming Vision Correction Astaan (Logo) waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Dimensions & Packaging: Size of business card, width 90mm x height 55mm, size of note, width 210mm x height 285mm, etc
Tags: Logo design, business card design, memo design, poster design, website design, etc
Production Technology: The business card and the casual set are special paper, and the poster uses outdoor photo materials.
Design Challenge: To develop a project, the enterprise name is very important and needs to be more relevant to the industry. Generally speaking, it is very difficult to challenge the enterprise name and industry. The design should be internationalized according to the form and style as much as possible to capture the symbols in the industry,
Research: The center relies on the latest ophthalmic technology of Tongren Hospital, according to the principle of "three linkage" of binocular vision, uses pure physical training methods, and does not inject, take medicine, or touch the eyes. It is safe and risk-free. It is specialized in correcting myopia, hyperopia, amblyopia, astigmatism, and squint of young people. The technology is advanced and the effect is remarkable.
Inspiration: Tongming Vision Correction Center is a national chain organization specialized in correcting the vision of young people and children.
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
Project Duration: The longest time of the project is spent on the logo. The purpose is very clear. A good image system is required. First, a good logo is needed. Then, the development of graphics is assisted. Then, some evolution and plasticity are done. The whole time can be completed in half a month.
Operation Flow: The project took half a month to complete.
Team Members: Kuaiyu Tang