ReForm Plastic Naqshadaynta Aqoonsiga Summada by Giang Nguyen

ReForm Plastic Naqshadaynta Aqoonsiga Summada by Giang Nguyen is a highly esteemed winner of the very prestigious 2024 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.

NaxaasGaraafig· 2024

ReForm Plastic Naqshadaynta Aqoonsiga Summada

by Giang Nguyen

Client: ReForm Plastic

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Garaafig Category

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Colors

The Design

About ReForm Plastic Naqshadaynta Aqoonsiga Summada

ReForm Plastic waa shirkad masuul-bulsheed ah oo xarunta ku leh Vietnam, oo dadaasha xalinta dhibaatada qashinka balaastigga, horumarinta xaalada shaqaalaha qashinka aan rasmiga ahayn, iyo kor u qaadida dhaqaalaha wareegsan iyada oo soo saarta alaabta guriga iyo looxyada laga sameeyay qashinka balaastigga dib loo warsaday. Dareemka dusha sare ee gaarka ah ee looxyada ReForm Plastic ayaa si aad ah loogu dhex toliyey aqoonsiga summada. Marka shirkaddu sii waddo soo saarista looxyado cusub, maktabaddeeda hantida summada way korodhaysaa oo way kobocaysaa, taasoo abuurta urursi firfircoon oo midaysan oo qalab naqshadeyn ah loogu talagalay hawlaha hal-abuurnimada.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

ReForm Plastic Naqshadaynta Aqoonsiga Summada waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. ReForm Plastic Naqshadaynta Aqoonsiga Summada waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. ReForm Plastic Naqshadaynta Aqoonsiga Summada si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReForm Plastic is a Vietnam-based social enterprise dedicated to solving the plastic waste problem, improving the livelihood of informal waste workers and promote circular economy by producing furnitures and boards from recycled plastic waste. The brand identity is built upon the surface texture the plastic boards - so as long as new boards are made, the brand asset library will keep expanding and create a “generative” and cohesive library of design materials to work with.
Tags: plastic waste, brand identity, social impact, recycled, furnitures
Design Challenge: The creative challenge for ReForm Plastic's brand identity redesign comes from the fast-growing development of the brand. ReForm Plastic opened their first pilot facility in early 2020 and has been expanding rapidly without a cohesive brand identity - this poses the challenge of redesigning without compromising the brand's image in the public eyes.
Inspiration: The design inspiration comes from the goal to create an authentic brand identity that resonates with core values of the brand as well as represents the brand products, combined with a thorough observation of the surfaces of ReForm Plastic boards. Once we know what the design should communicate, how it should be communicated, the design process became much more straight-forward.
Project Duration: The project was started in July 2021 and finished in October 2021.
Team Members: Giang Nguyen
Image Credits: Hieu Nguyen

Read the Press Release