Oil Street Art Space Aqoonsiga Muuqaalka ah by Kimhung Choi and Thomas Siu

Oil Street Art Space Aqoonsiga Muuqaalka ah by Kimhung Choi and Thomas Siu is a highly esteemed winner of the very prestigious 2023 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.

NaxaasGaraafig· 2023

Oil Street Art Space Aqoonsiga Muuqaalka ah

by Kimhung Choi and Thomas Siu

Client: Kimhung Design

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Garaafig Category

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Oil Street Art Space Aqoonsiga Muuqaalka ah

Oi waa aqoonsiga muuqaalka ee Oil Street Art Space, oo ah goob dadweyne oo madadaalo iyo dhaqan leh oo ku taal Hong Kong. Goobtu waxay ka koobantahay xarunta hore ee naadiga doonyaha (yacht club), waxayna ka kooban tahay dhisme taariikhi ah oo Heerka II ah, oo leh dhismo bur cas ah iyo saqaf laan ah, iyo goob banaan oo dhan in ka badan 3000 mitir laba jibaaran. Magaca wuxuu ku beddelay xarafka "L" calaamad yaab (!), taasoo u baahan feejignaan iyo tilmaanta goobta. Qaabka logo-gu wuxuu muujinayaa falka qaylo dhaan sare. Midabka cagaaran ayaa ah midabka aqoonsiga, isagoo tilmaamaya oasis fanaaneed dhex-galay magaalada. Aqoonsigan waxaa lagu dabaqay sawirro deegaan iyo alaabo daabacan.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Oil Street Art Space Aqoonsiga Muuqaalka ah waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Oil Street Art Space Aqoonsiga Muuqaalka ah waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Oil Street Art Space Aqoonsiga Muuqaalka ah si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: “Oi!”- Oil Street Art Space, is housed in the former clubhouse of the Royal Hong Kong Yacht Club. It opens to the public as community leisure and cultural space in two phases after revitalisation and restoration, including a red-bricked Grade II historic building with a tile roof and over 3000 sqm outdoor area with a two-storey building incorporating an exhibition and multipurpose venue respectively.
Dimensions & Packaging: Various dimensions according to the visual identity application from buntings to pinned badges
Tags: Branding, Visual Identity, Logo, Signage, Environmental Design, Art and Cultural Space
Production Technology: The visual identity of ‘Oi!’ aims to create distinctive and memorable brand that capture the essence of the project. The applications on environmental graphics and collateral to provide guidance to visitors to explore all parts of Oi! and to enhance the impression of Oi! to the public.
Research: Given that part of the premises is Grade II historic building, a range of research on historical premise transforming to public usage and old architecture revamp projects were conducted. After reviewing different angles, the client and designers would like to portray the brand image with Oi!’s vision and mission and to make art relevant in the community. Finally, we chose to use the name as the core element on the logo which also helps the audience to remember where it is located.
Inspiration: The 'Oi!' project aims to develop a visual identity that reflects the brand's core ideas. The name itself replaces the 'L' with an exclamation mark which serves as a call for people's attention and a visual representation of the project's location. The logo's shape is designed to illustrate the idea of calling out loud for attention in graphic form. The use of green as the identity colour suggests that 'Oi!' is an oasis for the arts in the midst of the urban jungle of concrete and steel.
Project Duration: May 2022, The Hong Kong SAR
Operation Flow: The visual identity conveys a welcoming and unifying ambience to all visitors and to deliver the message that it is a platform where the people can realise their dreams in art and igniting their creative spark.
Team Members: Client: Art Promotion Office, The Hong Kong SAR
Designer: Kimhung Choi, Thomas Siu