We Belong Here Aqoonsiga Shirkadu by Jiyun Kim

We Belong Here Aqoonsiga Shirkadu by Jiyun Kim is a highly esteemed winner of the very prestigious 2023 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.

LacagGaraafig· 2023

We Belong Here Aqoonsiga Shirkadu

by Jiyun Kim

Abaalmarinta Lacagta ah ee A' Design Award Winner in Garaafig Category

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Colors

The Design

About We Belong Here Aqoonsiga Shirkadu

Waxaan ka tirsanahay Halkan waxaa ah fikradda summadaynta bandhigga isdhexgalka ee toddobaadka Naqshadeynta Otis kaas oo dhiirigeliya iskaashiga dhaqamada kala duwan. Iyada oo loo marayo dusha sare ee la habeeyey, ardaydu waxay muujin karaan aqoonsigooda, kobcin karaan xidhiidhka, oo ay dhisi karaan bulsho ka gudubta caqabadaha luqadda iyo dhaqanka. Qalabkani wuxuu kor u qaadaa isku-dhafka iyo sinnaanta, taasoo ka dhigaysa mid qiimo leh oo ku kordhinaysa barnaamij kasta oo waxbarasho.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

We Belong Here Aqoonsiga Shirkadu waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. We Belong Here Aqoonsiga Shirkadu waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. We Belong Here Aqoonsiga Shirkadu waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Understanding diverse cultures and perspectives is key to promoting equality and fostering a better world for all. We Belong Here is an ice-breaking tool for use in educational programs to promote cross-cultural understanding, communication, and collaboration. It allows students to create their own tops expressing their identity and engage in friendly communication. The kit fosters the benefits of play as a tool for transcending language and cultural barriers, promoting equality in our global community.
Dimensions & Packaging: Top-making kit : 11inch x 17inch
Poster : 24inch x 36inch
Tags: Branding, Education, Inclusive, Identity, Diversity
Design Challenge: Designing a symbol that is free from cultural bias and prejudices can be a challenging task. To achieve objectivity, it is essential to create a design that does not generate any cultural conflicts or convey any particular cultural meaning. One effective strategy is to use a neutral color scheme that is universally recognized and accepted, such as the Olympic color scheme.
Inspiration: Across many different cultures, spinning tops have been developed as a form of entertainment and leisure activity. The act of spinning a top can be a unifying experience that transcends language and cultural barriers, bringing people together in a fun and engaging way.To this end, I have developed a top-making kit that can be used as a tool in educational programs, particularly as an ice-breaking activity at the start of a semester. The kit enables students to create their own tops and engage in friendly competition with their classmates.
Project Duration: The project commenced on August 22nd, 2021, at Otis College of Art and Design and concluded on August 29th, 2021. The project was showcased during Otis Design Week on August 29th, 2021.
Operation Flow: The project was a part of Otis Design Week before the semester began. Students created their own tops with a provided kit and used them for a group activity to connect creatively with their peers. Posters featuring the tops' movement formed the letters "We," effectively capturing the playful and collaborative nature of the project while conveying a message of unity. The project fostered collaboration and connectedness within the Otis College of Art and Design community, setting a positive tone for the academic year.

Read the Press Release