Snow Peak Aqoonsiga Muuqaalka by Yunnan Tech and Business University

Snow Peak Aqoonsiga Muuqaalka by Yunnan Tech and Business University is a highly esteemed winner of the very prestigious 2023 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.

LacagGaraafig· 2023

Snow Peak Aqoonsiga Muuqaalka

by Yunnan Tech and Business University

Client: Yunnan Tech and Besiness University

Abaalmarinta Lacagta ah ee A' Design Award Winner in Garaafig Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Snow Peak Aqoonsiga Muuqaalka

Aqoonsidu waa tilmaame qiimeyn oo muhiim ah naqshadaynta calaamadaha. Sida loo isticmaalo luuqadda naqshadeyn oo fudud si loo isku daro huteelka iyo calaamadda dhulka ee kakanka iyo isbeddelka badan ee Qasriga Potala waa mid ka mid ah caqabadaha naqshadaynta guud ahaan. Qasriga Potala waa dhisme quduus ah indhaha dadka Tibetanka. Sidaa darteed, kooxda naqshadaynta waxay safaysay tiirarka ugu wakiilka badan sida walxaha naqshadeyn, waxayna abuureen sawirka saddex-cabbir ah ee Qasriga Potala iyagoo adeegsanaya farsamooyinka laba-cabbir, si sharraxaaddu u gudbiso qaab goboleed oo xoog leh.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Snow Peak Aqoonsiga Muuqaalka waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Snow Peak Aqoonsiga Muuqaalka waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Snow Peak Aqoonsiga Muuqaalka waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: LHASA HOSTEL (Potala Palace) is located on the east side of the Potala Palace, the well-designed feature viewing room can enjoy the beauty of the Potala Palace without leaving home, open the automatic curtains Potala Palace slowly appear in front of you, has always been loved by everyone.
Dimensions & Packaging: This VI design is mainly used in office supplies and hotel supplies, and is made according to regular sizes.
Tags: Tibetan, Potala Palace, Hotel, Visual Identity, Territoriality
Production Technology: The logo on all paper promotional materials adopts embossing technology, and the light and shadow of the logo are used to create a three-dimensional effect.
Design Challenge: Identity is an important attribute in logo design. How to use concise design language to integrate the hotel with the complex and changeable landmark - Potala Palace is the biggest challenge of the entire design.
Research: The project focused on how to use refining design elements to closely link the hotel's character with the majestic Potala Palace. Through field research and analysis, the most distinctive pillars of the hotel building were finally used to shape the logo and the hotel's identification system.
Inspiration: As a landmark building in Lhasa and even Tibet, the Potala Palace is a world cultural heritage, and it is the most sacred building in the eyes of Tibetans. Therefore, The team chose the basic element of hotel architecture "pillar" as the design element, and created a three-dimensional Potala Palace abstract image through two-dimensional techniques, rendering a strong hotel regional style.
Project Duration: The project started in March 2022 in Kunming and finished in May 2022 in Kunming
Operation Flow: Many hotel bedding is pure white, but the LHASA hotel adopts the method of printing and dyeing. Printing the hotel logo and related elements on the bedding cleverly. The brand image of the hotel is and enhanced through personalized design techniques.
Team Members: Liu Kaiyi
Zhang Weiwei