Remaking Art Aqoonsiga Sumadda oo uu sameeyey Meng Shenhui

Naqshadda Remaking Art Aqoonsiga Sumadda oo uu sameeyey Meng Shenhui waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka ee 2024 Abaalmarinta Lacagta ah ee A' Design Award.

LacagGaraafig· 2024

Remaking Art Aqoonsiga Sumadda

Meng Shenhui uu sameeyay

Macmiilka: Shenzhen Chengmei Culture Communication Co., Ltd

Ku Guuleystaha Abaalmarinta Lacagta ah ee A' Design Award ee Qaybta Garaafig

147,007

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #152015

Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Remaking Art Aqoonsiga Sumadda

Remaking Art waa aqoonsi sumad oo loo abuuray shirkad isgaarsiin dhaqameed. Astaantu waxay isku daraysaa xarfaha hore ee R iyo A iyagoo noqonaya calaamad simetri ah, oo ay isku xiraan xariiqyo tilmaamaya milicsiga biyaha. Xariiq jiifa ah ayaa xasuusinaysa miisaan, waxaana laga soo reebay astaantii hore si loo muujiyo caddaalad iyo daacadnimo. Nidaamka muuqaalku wuxuu adeegsadaa xariiqyo si loo qaybiyo agabka daabacan, baakadaha iyo bandhigyada gudaha, si isla muuqaalkaas loo ilaaliyo cabbirro iyo agab kala duwan. Naqshaddu waxay gudbisaa simetri, isdhexgal iyo cusboonaysiin.

Aqoonsiga

Wax ku saabsan Abaalmarinta Lacagta ah ee A' Design Award

Remaking Art Aqoonsiga Sumadda waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Remaking Art Aqoonsiga Sumadda waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Remaking Art Aqoonsiga Sumadda waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: The logo design takes the initial letters R and A of the brand name Remaking Art, forming a symmetrical logo image up and down, using lines to connect the two letters, like a reflection in water, reflecting the brand concept“Remaking”.
The overall VI visual system is focus on the concepts of symmetry, fusion, and innovation, making full use of lines to separate plane materials, product design, and interior display.
Cabbirka & Qaabaynta: The overall design utilizes lines to connect two letters, resembling a reflection in water, highlighting the concept of brand reshaping. The design team focuses on the concepts of symmetry, integration, and innovation, using lines to separate different sizes of flat materials, packaging, and interior displays to convey the brand spirit in a concise and clear manner. Appropriate printing techniques and materials are chosen to ensure integrity across different sizes and materials.
Summado: Logo, Brand, Branding, Identity, Brand Identity, Logo Design, Creative, Visual Identity, Advertising,
Tiknoloojiyada Soo Saarka: In the new design ,the horizontal line in the logo symbolized a scale, expressing the brand's principles of fairness and integrity. Client wanted to retain the brand style, concept and some elements during rebranding, which has been taken into consideration as well.
Caqabadda Naqshadda: The client wanted to keep the scale element line from the previous logo but in a more seamless and integrated manner within the new design.
Cilmi-baadhis: The previous logo of Remaking Art incorporated the initials "R" and "A" from the brand name. The letter "R" also resembled the Chinese oracle-bone inscription of character"human (pronounces Ren, means human)", representing the idea that "design should be people-oriented" The horizontal line in the logo symbolized a scale, expressing the brand's principles of fairness and integrity. Client wanted to retain the brand style, concept and some elements during rebranding, which has been taken into consideration as well.
Dhiirrigelinta: The design inspiration comes from water reflection, using lines to connect the two obverse and reverse letters, and make full use of lines to separate plane materials, product design, and interior display. Clearly and concisely convey the spirit of re-inheriting brand culture, re-creating art, and re-integrating creativity.
Muddada Mashruuca: The project started in January 2022 and was completed in Shenzhen in May 2022
Socodka Hawlgalka: First, the design team conducted in-depth research on the brand's history, values, and goals, determining the direction of brand integration and innovation. For the previous image, the design team retained the line elements and reimagined them into symmetrical forms to create new logos and visual elements, showcasing the brand's transformation and innovation. Subsequently, the design team continuously adjusted the design using design tools to ensure its consistency across different platforms and materials, allowing for smooth application in printed materials, product packaging, and spatial design to provide the audience with a tangible experience of the brand concept.
Amaanta Sawirrada: Copyright：CM Design