Naqshadda Green Field Watchmen Baakadaynta Bariiska oo uu sameeyey Peng Guozhi waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2024 Abaalmarinta Lacagta ah ee A' Design Award.
LacagXirmooyin· 2024
Green Field Watchmen Baakadaynta Bariiska
Peng Guozhi uu sameeyay
Macmiilka: Peng Guozhi Strategic Packaging Studio
Ku Guuleystaha Abaalmarinta Lacagta ah ee A' Design Award ee Qaybta Xirmooyin
Ku Guuleystaha Abaalmarinta La Xaqiijiyey
Xaqiiji Xaaladda Abaalmarinta #159138Naqshadeynta
Wax ku saabsan Green Field Watchmen Baakadaynta Bariiska
Naqshadeynta baakadaynta ee taxanahan bariiska deegaanka waxay sidoo kale ku salaysan tahay aragtiyo istaraatiiji ah oo qoto dheer. Iyadoo dhaqaalaha Shiinuhu si degdeg ah u horumarayo, macaamiisha Shiinaha waxay mudnaanta koowaad siiyaan badbaadada iyo dhadhanka marka ay bariis gadanayaan. Iyagoo ogaaday in noocyada bariiska deegaanku ay inta badan xoogga saaraan badbaadada iyagoon aqoonsanayn qiimaha ka weyn ee macaanka, kooxdu waxay magaceen sumadda Green Field Watchmen. Kooxdu waxay xoogga saartaa fikradda iibka ee ah in bariiska deegaanku uu ka dhadhan macaan yahay, taasoo ka muuqata abuurista taxanahan.
Aqoonsiga
Wax ku saabsan Abaalmarinta Lacagta ah ee A' Design Award
Green Field Watchmen Baakadaynta Bariiska waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Green Field Watchmen Baakadaynta Bariiska waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Green Field Watchmen Baakadaynta Bariiska waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.
Gadaasha Naqshadeynta
Xirmada Warbaahinta
Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.
- Sifooyinka Gaarka ah
- Green Field Watchmen, a brand specializing in ecological rice production. The unique style of our contents, coupled with personalized animal characters, are a rare find in the rice product category.
- Cabbirka & Qaabaynta
- Width 245mm xDepth 90mm x Height 340mm
- Summado
- Grain, Ecological Rice, Rice Packaging, Bag, Packaging Design
- Tiknoloojiyada Soo Saarka
- The boxes are printed on recycled paper and bonded to corrugated paper. The handle is also made of paper
- Caqabadda Naqshadda
- Problem:it's hard to convince customers of the authenticity of rice that claims to be original ecology.
Insight :people have a natural affection for animals. With the appearance of wild animals, they can feel that the environment is original ecology.
Challenge :how to let customers notice our products at first glance.
Measures:wild animals that are unique to the country of origin are used as prototype to do personification creation where both animals and human are the guardians of the green land, guarding the origianl ecology environment and protecting the products of original ecology.
Peculiarity:Among various kinds of rice, the gaze from guardians make the products stand out. - Cilmi-baadhis
- In various cities across China, we visited numerous consumers to understand their perspectives on rice and listen to their consumption needs. Simultaneously, we extensively researched the planting history, ecological environment, cultivation methods, breeding and selection, processing, and transportation processes in the rice's places of origin. To ensure our packaging design stands out in the market, we studied almost all rice packaging available in China and experienced various rice products, ultimately giving birth to the creative inspiration for this series.
- Dhiirrigelinta
- The packaging takes inspiration from wildlife in the place of origin-roe deer, red-crowned crane, manchurian tiger, scaly-sided merganser and sable, which are vividly personified in design.Watching the green field, the brand name mirrors human's addiction to nature and conveys ecological nature of product growing environment.Make the brand name "GREEN FIELD WATCHMEN" impress and deliver brand position as a ecological brand.
- Muddada Mashruuca
- October 2023,launched in Hangzhou, China.
- Socodka Hawlgalka
- The unique style of our contents,This distinctive approach fosters a strong connection with consumers, making our product stand out and effortlessly capturing attention in any setting. This not only resonates with consumers but also opens up additional avenues for sales opportunities.
- Xubnaha Kooxda
- Peng GuoZhi
Maalgeliye
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