Randle Biyo Soda by Bo Yang is a highly esteemed winner of the very prestigious 2024 Abaalmarinta Birta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

BirXirmooyin· 2024

Randle Biyo Soda

by Bo Yang

Client: Beijing Bofly Design Co.,ltd.

Abaalmarinta Birta ah ee A' Design Award Winner in Xirmooyin Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Randle Biyo Soda

Hal-abuurka naqshadeynta baalasha wuxuu matalaa dad ku raaxaysanaya muusiga iyagoo dhegaha isticmaalaya. Alaabtu waxay keentaa dareen dhallinyarada oo moodho, caafimaad, iyo raaxo leh. Waxay u adeegaysaa maskaxda isticmaalka ee kooxaha dhallinyarada. Biyaha soda waxay dheeli-tiiri karaan asiidhnimada iyo alkaaliinta jirka, si ay u gaaraan yoolalka caafimaadka. Naqshadeynta qaabka waxay isku dul dhigtaa jidhka wareegsan iyo madaxa dadka, taasoo muujineysa dheeli-tiiris. Hal-abuurka Ingiriisiga ee Soda, iyadoo xarafka A taageerayo saddexda xaraf ee kale, waxay u egtahay ficil dheeli-tiris ah, taas oo xiiso leh oo muuqaal ahaan u gudbisa fikradda dheeli-tiiriska asiidh-saldhigga.

The Recognition

About the Abaalmarinta Birta ah ee A' Design Award

Randle Biyo Soda waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Randle Biyo Soda waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Randle Biyo Soda waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design creativity represents people enjoying music with headphones. The product brings a sense of youthful fashion, health, and pleasure. It caters to the consumption psychology of young groups. Soda water can balance the body's acidity and alkalinity, achieving health goals. The pattern design overlays the circular bodies and heads of the characters, expressing balance. The English creative for SODA, with the letter
Dimensions & Packaging: 65mm*65mm*120mm
Tags: Soda water packaging design,Can packaging design
Production Technology: Conventional aluminum beverage can
Design Challenge: How to effectively use visuals to express product positioning and characteristics, indeed, I've brainstormed many drafts.
Inspiration: A good packaging should stimulate the imagination of consumers. I hope this packaging can evoke memories of a happy moment for the consumer, such as when I enjoy my favorite drink while listening to music, I feel happy. The creativity stems from this.
Project Duration: The project started in November 2023 in Beijing and finished in February 2024 in Beijing.
Operation Flow: Firstly, the vibrant colors of the packaging immediately catch people's attention. Secondly, creative and storytelling visuals evoke the wonderful experience of drinking this soda. Therefore, this packaging can engage potential buyers both visually and imaginatively.
Team Members: Bo Yang