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Ubo Shaqada Koowaad: Baakadaynta Shaambada by Wang Houcai

Ubo Shaqada Koowaad: Baakadaynta Shaambada by Wang Houcai is a highly esteemed winner of the very prestigious 2025 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.


NaxaasXirmooyin· 2025

Ubo Shaqada Koowaad: Baakadaynta Shaambada

by Wang Houcai

Client: Banwea Brand Design (Shanghai) Co., Ltd.

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Xirmooyin Category

Colors

The Design

About Ubo Shaqada Koowaad: Baakadaynta Shaambada

Qoraalka Buugga: Ubo waa taxane baakadeyn loogu talagalay shaambada iyo alaabta kale ee daryeelka timaha iyo jirka. Dhalooyinku waxaa laga sameeyay boliyeetiliin, oo ah maadad leh iska caabin sare oo kiimikaad iyo iska caabin xoog sare, taas oo ku habboon alaabta qurxinta iyo alaabta nadiifinta. Khadadka iyo dusha sameysan waxay dhalada u qaabeeyaan calaamad muuqaal ah oo la mid ah oo ku soo noqnoqda taxanaha oo dhan. Dusha sameysan sidoo kale waxay caawiyaan in dhaladu si raaxo leh ugu fadhiisato gacanta. Madaxa buunbadu wuu furmaa waana la riixaa si loo soo saaro alaabta. Qaabka fudud wuxuu taageeraa aqoonsi degdeg ah.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Ubo Shaqada Koowaad: Baakadaynta Shaambada waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Ubo Shaqada Koowaad: Baakadaynta Shaambada waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Ubo Shaqada Koowaad: Baakadaynta Shaambada si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Original geometric figures, circles, rectangles, etc. are everywhere, showing classic geometric beauty. Ubo advocates a pure and simple lifestyle. The fast-paced life in the city has made modern people exhausted, so they hope that life can be simpler and return to its true beauty. The product packaging reflects this spirit. Through the cutting of lines and surfaces, it presents the iconic oval visual symbol, which embodies simplicity and purity, and the product is easy to identify.
Dimensions & Packaging
size:
Shampoo Regular: 79mm × 68mm × 218mm (525g)
Shampoo High capacity: 86mm × 75mm × 236mm (800g)
Body lotion: 62mm × 53mm × 172mm (228g)
Hair mask: 95mm ×88mm ×70mm (350g)
Tags
Ubo, Ubo shampoo series products , bottle design , packaging design, care products, shampoo
Production Technology
pe material has higher chemical resistance and excellent impact resistance than other materials such as pet, so it is suitable for storing chemical products such as cosmetics and detergents. In addition, the manufacturing cost of plastic bottles made of pe is relatively low and easy to produce and process.
Design Challenge
How to save consumers the energy to find ideal products is the key challenge in this case. The unique bottle shape forms a clear visual symbol that carries through the entire product range. Product packaging can express the value of the brand in a minimalist and beautiful way.
Research
In addition to the simple shape of the Ubo shampoo series products, the design of the bottle body incorporates cut-through surfaces. This design point not only emphasizes the simplicity and beauty of the appearance, but also focuses on the user experience. Through the unique face cutting, the product feels more comfortable in the hand, making the user more comfortable during use and enhancing the practicality of the product. It is also the visual symbol of the product.
Inspiration
Primitive geometric figures, such as circles, triangles, rectangles, etc., are the most common forms, ranging from capsules, earrings, teacups, pots, to industrial equipment, spacecraft, universe and celestial bodies. They are the most basic forms of all objects, showing a classic Geometric beauty extends from this basic figure to various shapes. Simple and easy to remember and recognize
Project Duration
The project started in Shanghai on April 3, 2022, and the design was completed in Shanghai on May 20, 2022. sale on September 3, 2022.
Operation Flow
Open the pump head and press to use
Team Members
Wang Houcai
Image Credits
Image #No1 Designer Wang Houcai, ubo, 2024.
Image #No2 Designer Wang Houcai, ubo, 2024.
Image #No3 Designer Wang Houcai, ubo, 2024.
Image #No4 Designer Wang Houcai, ubo, 2024.
Video Credits: Wang Houcai, 2024

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