Naxaas Garaafig · 2025
Min Shan Nong Ye Aqoonsiga Sumadda
by Yanjun Yang
- Abaalmarinta Naxaasta ah ee A' Design Award 2025 in Garaafig
- CLIENT: Yanjun Yang
- Estimated Number of Design Views: 10,516
- Verification code 15FF705C01 · Verify this award
Colors
About Min Shan Nong Ye Aqoonsiga Sumadda
Min Shan Nong Ye waa aqoonsi sumadeed loo abuuray shirkad beeraaleyd. Astaanta waxaa lagu sameeyay hal xariiq oo isku xidhan, taasoo tusinaysa buuro isku xigxiga, hirarka biyaha, iyo hirarka sarreenka. Calaamaddu sidoo kale waa nooc kala duwan oo xarfaha M iyo S ah, oo ah xarfaha koowaad ee Min Shan, gobolka ay ka soo jeedaan alaabta. Midabka cagaaran ayaa loo isticmaalay sida midabka ugu weyn si loo muujiyo alaabta beeraaleyda ee cusub oo caafimaad qaba. Qaabka fudud ee astaanta leh si fudud ayuu isu bedbedelaa (scales), taasoo suurtagelinaysa in aqoonsiga lagu dabaqo shaashadaha dhijitaalka ah iyo alaabta dhabta ah labadaba.
About the Abaalmarinta Naxaasta ah ee A' Design Award
Min Shan Nong Ye Aqoonsiga Sumadda waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Min Shan Nong Ye Aqoonsiga Sumadda waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Min Shan Nong Ye Aqoonsiga Sumadda si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.
Press Kit
- Unique Properties
- This design is formed through one-stroke shaping, subtlely capturing rolling mountains, water ripples, and wheat waves. It embodies the enterprise's dedication to the agricultural sector of Min Shan and the enterprise's down-to-earth and innovative spirit. It takes green as the main tone, which echoes fresh and healthy agricultural products, conveying the brand's commitment to providing natural, pure, and organic products.
- Dimensions & Packaging
- The size flexibly varies with application scenarios.
- Tags
- Brand design, Logo design, Brand identity, Agricultural sector, Regional characteristics, Brand spirit delivery, Color psychology
- Production Technology
- Drawing inspiration from a fold mountain range from the south of Gansu province to the northwest of Sichuan province in China, this design adopts elements of "mountain" and "water", on which this agricultural enterprise relies. This logo is a variant derived from the letter M, the first letter of Min, and S, the first letter of Shan, which symbolizes agricultural products' origin is Min Shan, reflecting the enterprise's close ties with this region and emphasis on the natural bounty.
- Design Challenge
- The main challenge of this design is to convey the brand's core concept while achieving higher recognition and more distinctive visual attraction among similar products. This design is formed through one-stroke shaping with a minimalist design aesthetic and ingenious color scheme to enjoy high recognizability and scalability in various application scenarios, facilitating effective brand communication and enhancing users' brand memory.
- Research
- Increasing demands for healthy and organic products urge us to follow the market trend to cater to users' pursuit of healthy lifestyles. MIN SHAN NONG YE incorporates natural elements ("mountain" and "water") and pinyin initials of the product's origin, MIN SHAN, into this brand identity design, coupled with the green color scheme, conveying the brand's commitment to green and organic products.
- Inspiration
- To enable consumers to build trust in our products quickly, we take relevant elements and color schemes of the product origin to create this design. This distinctive design is reminiscent of the enterprise's field of operation- organic and healthy agricultural products, reducing the brand's communication costs.
- Project Duration
- The project started in June 2022 in Chengdu.
- Operation Flow
- MIN SHAN NONG YE endows the brand with a unique visual identity through natural elements and color schemes relevant to the product's origin. This brand logo is widely applied in online digital dynamic exhibitions and offline physical products. It hugely enhances brand recognition and memory due to its simple but symbolic form, thus reducing the brand's communication costs.
- Image Credits
- Yanjun Yang
