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Jonde Boorso Daboolka Buugga by Darekabarai UG

Jonde Boorso Daboolka Buugga by Darekabarai UG is a highly esteemed winner of the very prestigious 2025 Abaalmarinta Birta ah ee A' Design Award in Naqshadeynta Alaabta Fashaniga iyo Safarka Competition Category.


BirAlaab Dheeraad· 2025

Jonde Boorso Daboolka Buugga

by Darekabarai UG

Client: Jonde

Abaalmarinta Birta ah ee A' Design Award Winner in Alaab Dheeraad Category

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The Design

About Jonde Boorso Daboolka Buugga

Boorsadan daboolka leh ee la qalabsan waxay si fudud u isku darisaa faa'iido iyo qurux, iyada oo bixinaysa ilaalin iyo qaadid fudud waxyaalaha akhriska. Dibadda waxaa ku yaalla jeebab kala duwan oo loogu talagalay waxyaalaha yaryar ee muhiimka ah iyo jeeb lacag yar, halka gudaha si aamin ah ugu hayo qaabab kala duwan oo leh xadhig jiingad ah iyo jeeb hore oo tolan. Waxaa ka mid ah ka haysta qalin iyo sumad buug oo ku dhex jira, waxayna si fudud u rogantaa boorso garab una noqotaa jeeb qurux badan. Waxaa laga sameeyay maqaar tufaax oo waara, naqshaddu waxay muujinaysaa ballan qaadid raaxo casri ah iyo mas'uuliyadda deegaanka.

The Recognition

About the Abaalmarinta Birta ah ee A' Design Award

Jonde Boorso Daboolka Buugga waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Jonde Boorso Daboolka Buugga waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Jonde Boorso Daboolka Buugga waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design offers portability and protection, ideal for reading enthusiasts. The exterior has multifunctional pockets for small items and a mini wallet. Inside, an elastic band and tailored pocket securely hold both softcover and hardcover publications. The pen holder and integrated bookmark add convenience, while sustainable apple leather provides luxury and eco-consciousness. This design combines functionality and modern style, ensuring durability and environmental responsibility.
Dimensions & Packaging
L: 23 x 15 x 4.5cm
M: 23 x 15 x 4.5cm
removable and adjustable strap
Double zippers closure
Exterior snap-closure pocket x1
Exterior zipper pocket with 2 card slots inside x1
Flat pocket on one side of the main compartment for storing the front cover of a book
Elastic band on the other side of the main compartment for securing the back cover of a book
Bookmark
Pen holder
Jonde logo
Made from apple leather
Tags
bag, book, bookcover, reading, shoulder bag, read, clutch, book cover, cross body bag
Production Technology
This bag is made from apple leather, a sustainable material crafted from discarded apple skins and cores. These byproducts are combined with a bio based resin, creating a durable, eco conscious material aligned with reducing environmental impact. The design includes multifunctional pockets and elastic bands, developed through user research. Each bag is carefully crafted by skilled artisans, ensuring a high quality finish that balances functionality with luxury.
Design Challenge
The hardest part of this project was not only finding a factory to process apple leather, but also navigating the limitations of sustainable materials in terms of production capabilities. While apple leather is an eco friendly option, few manufacturers offer processing services. This was an external challenge due to limited technological availability. Internally, balancing aesthetics with durability was another creative hurdle, as I aimed to maintain both quality and sustainability in the final design.
Research
The research involved visiting bookstores and libraries to observe various book sizes and the behavior of avid readers. Feedback was collected from customers at the Frankfurt exhibition, providing valuable insights. Additionally, I personally tested the product multiple times, refining the design to address any inconvenience. This process helped improve functionality and user experience.
Inspiration
The inspiration for this design came from the desire to protect books while on the go without causing any damage. I often noticed that when carrying books in a backpack, the corners would bend, leading to wear and tear. This drove me to create a solution that was both protective and portable. Moreover, seeing people read during their busy commute or while waiting for public transportation inspired me to design a cover that could be easily accessed during those moments. Using apple leather, a material derived from recycled apple skins, aligns with my belief in sustainability and responsible consumption.
Project Duration
The concept for this project was conceived in 2022, with the first prototype exhibited at the Frankfurt Book Fair in 2023. The product is scheduled for launch in September 2024.
Operation Flow
Place your favorite book in the main compartment, whether it is a novel, manga, or paperback. The built in bookmark lets you easily return to your page. With a pen holder, you can jot down notes on the go. The three sided zipper keeps the book securely protected. There is also a zippered pocket that functions as a mini wallet with space for coins and cards, plus a snap pocket for small items or a phone. You can go out with just this bag.
Patents
Copyrights belong to Moeko Kakizoe, 2024
Team Members
Moeko Kakizoe
Image Credits
Image 1: Photographer Moeko Kakizoe, Book Cover Bag front 2024.
Image 2: Photographer Moeko Kakizoe, Book Cover Bag back 2024.
Image 3: Photographer Moeko Kakizoe, Book Cover Bag pocket detail 2024.
Image 4: Photographer Moeko Kakizoe, Book Cover Bag wallet detail 2024.
Image 5: Photographer Moeko Kakizoe, Book Cover Bag

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