U bood qoraalka
128 Bpm Baakadaynta Jini oo uu sameeyey Ximena Ureta

Naqshadda 128 Bpm Baakadaynta Jini oo uu sameeyey Ximena Ureta waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2025 Abaalmarinta Dahabka ah ee A' Design Award.


DahabXirmooyin· 2025

128 Bpm Baakadaynta Jini

Ximena Ureta uu sameeyay

Macmiilka: Contraseña Magazine

Ku Guuleystaha Abaalmarinta Dahabka ah ee A' Design Award ee Qaybta Xirmooyin

114,004

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #165216

Midabada

Naqshadeynta

Wax ku saabsan 128 Bpm Baakadaynta Jini

128 Bpm waa naqshad baakadayn iyo calaamadayn (label) ah oo loogu talagalay dhalo jini ah. Magacu wuxuu tilmaamayaa xawaare muusik oo ah 128 garaac daqiiqadii, heerkaas oo la xiriira garaaca wadne faraxsan. Fikradda waxay ku salaysan tahay Blues, oo ah nooc muusik ah oo qaabeeyay noocyo badan oo dambeeyay. Shimbiruhu waxay matalaan safarka muusikada ee taariikhda dhexdeeda, waxayna sidoo kale soo ururiyaan dhirta dhaadheer (botanicals) ee lagu isticmaalo jiniga. Baalashu waxay u taagan yihiin xorriyadda hal-abuurnimada. Calaamadaha hore iyo kuwa dambe waxaa lagu daabacay warqad suuf ah oo is-dhejisa oo leh dhammays aan dhalaalayn oo jilicsan. Waraaq dahab ah (gold foil), dhalaalin (varnish), sare u taagid (embossing) iyo hoos u qodid (debossing) ayaa dhammaystiraya naqshadda.

Aqoonsiga

Wax ku saabsan Abaalmarinta Dahabka ah ee A' Design Award

128 Bpm Baakadaynta Jini waa guuleystaha Abaalmarinta Dahabka ah ee A' Design Award, aqoonsi sharaf aad u weyn oo la siiyo naqshado heerka koowaad ah, cajiib ah oo aan caadi ahayn. Guuleystayaasha Dahabka waa hal-abuurro cusub oo aad u badan, aragti fog leh oo si indho-qabsi ah u dhalaalaya, kuwaas oo ka tarjumaya caqli, xikmad iyo xirfadda naqshadeeyayaashooda. 128 Bpm Baakadaynta Jini waa shaqo la filayo inay noqoto hal-abuur aad loo ammaano, dejisa isbeddello cusub oo weyn, keenta qiimo aan hore loo arag. Naqshadahan ku guuleystay Abaalmarinta Dahabka ah ee A' Design Award waa shaqo cajiib ah oo la ixtiraamo, waxtar weyn leh oo hormarisa xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. 128 Bpm Baakadaynta Jini waa shaqo abuurta dareenno xoog leh oo rabitaan ah, kicisa xiiso, dhiirigelisa hal-abuur una soo jiidata.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah
Bpm (Beats per minute) is the tempo of a song.
For example, Hip hop ranges between 60 and 90 Bpm, while electronic music is between 120 and 140 Bpm.
There’s a magic number 128 Bpm because it aligns with the heartbeat of a happy heart. That is, if the person responsible for mixing may match the music to the 128 Bpm heart rate, they’ll achieve the perfect mix.
Cabbirka & Qaabaynta
The front and back labels of 128 Bpm were printed on self adhesive Fasson Cotton White paper. Front label dimensions: 11.8 cm x 13.3 cm; back label: 66.3 cm x 66.6 cm. The Fasson Cotton White paper is matte white, uncoated, and wood free, made of 100% cotton. It features an exclusive velvety finish for a great tactile cotton feel. It is moisture-resistant and has fungicide treatments.
Summado
Packaging, design, label, 128 Bpm, Ximena Ureta, Gin, Chilean designer, Avery Dennison, Chilean Designer, Blue Gin.
Tiknoloojiyada Soo Saarka
The front label and back label were printed on 120gr Fasson Cotton White paper. The label was printed using digital technology on an HP Indigo machine with 6 special colors and 1 color in Flexography with Kurz 425 gold foil and glossy varnish with reserved areas. It was finished on a Digicon machine with mechanical embossing and debossing. The back label was also produced with digital technology on an Hp Indigo machine, printed with 1 special color, and finished on the Digicon machine.
The collar was printed on Cuvee Collier paper in 6 colors using an HP machine, with semi gloss varnish and die cut finishing on a Digicon machine.
Caqabadda Naqshadda
The challenge of this project was to create a concept for a Gin brand that, on one hand, aligned with 128 Bpm as a number in harmony with a happy heart, and on the other, embraced Blues as a musical genre. The color blue was used to paint the Blues blue. The wings in this project symbolize creative freedom, and the birds refer to the migration of music and the journey of Blues throughout history as it evolved to the present day. The birds in this packaging are also the collectors of the botanicals, which are the heart of gin.
Cilmi-baadhis
Looking at the family tree of music, one can see that Blues holds a foundational place in the history of music. Its evolution and influence can be seen in most musical styles of the 20th century. Jazz, rap, rock, rock and roll, and pop all have Blues in their DNA.
Research identified the guitar brands most favored by renowned artists for playing Blues. The guitar for this packaging was inspired by a D’ Angelico Deluxe guitar, a model that exists in blue. This brand has crafted guitars specifically for styles like Jazz and Blues.
Dhiirrigelinta
The inspiration for this project comes from songs rooted in Blues as a musical genre.
Songs like "How was it for you" by Snowy White, which features a guitar solo and minimal lyrics, have influenced the creation of this packaging.
For this project, a special Blues track was created at 128 Bpm called Gin Blues.
Muddada Mashruuca
128 Bpm was launched in Chile on September 4, 2024.
Socodka Hawlgalka
This packaging was created for an article on Contraseña Magazine and will be launched at Print Santiago 2024.
Xubnaha Kooxda
Art Direction and Design: Ximena Ureta
Amaanta Sawirrada
Generalist: Alvaro Garrido.
Illustration: Benjamin Dieguez
Photography and video: Juan Pablo Dominguez
Music: Sebastián Prado.

Maalgeliye

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Naqshad Wanaagsan Waxay Mudantahay Aqoonsi Weyn

Abaalmarinta A' Design Award waa abaal caalami ah oo ay xeerbeegti go'aamiso oo loogu talo galay naqshadaha wanaagsan. Ka qayb gal Abaalmarinta A' Design Award si aad fursad ugu hesho inaad hesho aqoonsi mudnaan ku salaysan, aad caan ku noqoto, sharaf iyo warbixin loo sameeyo shaqadaada. U soo magacaw shaqadaada Abaalmarinta A' Design Award oo ku tartam abaalka sharafta badan leh ee A' Design Prize.

Soo Magacaw