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Brickwell Builders Aqoonsiga Shirkadda by Anna Zhuk

Brickwell Builders Aqoonsiga Shirkadda by Anna Zhuk is a highly esteemed winner of the very prestigious 2025 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.


NaxaasGaraafig· 2025

Brickwell Builders Aqoonsiga Shirkadda

by Anna Zhuk

Client: Anna Zhuk

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Garaafig Category

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The Design

About Brickwell Builders Aqoonsiga Shirkadda

Aqoonsiga sumadda Brickwell Builders, oo uu naqshadeeyey Anna Zhuk, waxa uu isku darsadaa dhaqanka iyo cusboonaysiinta, isaga oo dib u qeexaya luuqadda muuqaalka dhismaha casriga ah. Xudunta, logo-gu waxa uu ka kooban yahay leben isku xidhan oo sameeya xarafka B, oo ah astaamo u taagan xoog, sax-aan iyo deganaansho. Midabada isku dheellitiran iyo qaabka qoraalka ayaa xoojiya muuqaalka casriga ah haddana weligiis sii waara. Agabka sumadda oo isku xiran ayaa ka tarjumeya kulanka shirkadda ee ilaalinta farshaxannimada dhaqameedka iyada oo sidoo kale qaadanaysa horumarrada ugu dambeeyay ee tiknoolajiyadda dhismaha, taas oo abuuraysa isku dhafan aan kala go' lahayn oo dhaxalka iyo horumarku ku midoobeen.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Brickwell Builders Aqoonsiga Shirkadda waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Brickwell Builders Aqoonsiga Shirkadda waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Brickwell Builders Aqoonsiga Shirkadda si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Brickwell Builders is a forward-thinking construction company specializing in sustainable and innovative building solutions. This brand identity project redefines its image, blending tradition with modernity. The logo, crafted as interlocking bricks forming the letter B, symbolizes strength, precision and trust. Paired with a cohesive color palette, typography and branding materials, the identity reflects the company's dedication to preserving traditional craftsmanship while embracing the latest advancements in construction technology.
Dimensions & Packaging
The project was created as a portfolio piece and does not include predefined technical specifications for advertising materials. The logo and visual identity elements are designed in a vector format, ensuring scalability and adaptability across various applications. All branding assets are optimized for both digital and print use, maintaining high quality and clarity in different formats.
Tags
logo, brand identity, corporate identity, graphic design, design research
Production Technology
Before starting the work, I conducted market research and used the associative circle method. Then, I moved on to the design process, beginning with hand-drawn sketches in a notebook before transitioning to Illustrator. At each of the stages the logo was changed, modified and improved and in the end I got the logo that I presented.
Design Challenge
The main challenge was balancing tradition and modernity in the brand identity. It was essential to honor traditional craftsmanship while ensuring the design felt contemporary and relevant in a competitive market. Finding the right visual language required extensive research into construction aesthetics and industry trends. Additionally, creating a scalable identity that works across both digital and print formats demanded careful typographic and color choises.
Research
This project focuses on the intersection of tradition and modernity in construction branding. The research was based on an exploratory approach, analyzing industry trends and best practices in visual identity design. Methods included market analysis, competitor benchmarking and design experimentation. The outcome is a scalable and adaptable identity system that reflects craftsmanship while embracing innovation, with potential applications in branding, marketing and corporate commucations.
Inspiration
My goal was to create a project that integrates tradition with cutting-edge technology. I choose to bring this vision to life throught a construction company that combines the key principles of traditional building techniques with modern methodologies to deliver high-quality construction projects. The logo and corporate identity reflect the company's commitment to preserving traditional craftsmanship while embracing the latest advancements in the industry.
Project Duration
I started working on the project in February 2024 in Modena, completed it in April 2024 and published it on Behance.
Operation Flow
For the best result I adapted the logo. It is possible to use its full version in cases where you need to ensure maximum readability and brand recognition. The shortened version of the logo is ideal for minimalistic or limited spaces. Each version emphasizes the brand while maintaining a visual connection, but adapts to the task and scale of the medium.
Image Credits
Image #1: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #2: Designer [Anna Zhuk], Brickwell Builders Corporate Identity, 2024.
Image #3: Mockups by Mr. Mockup, used under free license, 2024.
Image #4: Mockups by Mr. Mockup, used under free license, 2024.

Typography
Muller Next by Fontfabric, used under free or personal use license.
Montserrat by Google Fonts, used under Google Fonts license.

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