Abra Mode Shaqada Ugu Muhiimsan: Baakadhka Kabaha Sharabaadka Haweenka by Sajad Izadi

Abra Mode Shaqada Ugu Muhiimsan: Baakadhka Kabaha Sharabaadka Haweenka by Sajad Izadi is a highly esteemed winner of the very prestigious 2025 Abaalmarinta Birta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

BirXirmooyin· 2025

Abra Mode Shaqada Ugu Muhiimsan: Baakadhka Kabaha Sharabaadka Haweenka

by Sajad Izadi

Client: Abra Mode

Abaalmarinta Birta ah ee A' Design Award Winner in Xirmooyin Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Abra Mode Shaqada Ugu Muhiimsan: Baakadhka Kabaha Sharabaadka Haweenka

Qoraalka Buugga: Abra Mode waa sanduuq baakadh oo loogu talagalay kabaha sharabaadka haweenka. Sanduuqa waxaa laga sameeyay kartoon leh midabyo cream iyo dahab ah, kuwaas oo la doortay si ay u muujiyaan xasilooni, jilicsanaan iyo raaxo sare. Daaqad qaab leg gorgortan oo haweeneed ah ayaa lagu jaray qaalab shaabad ah, taasoo soo bandhigaysa dharka, iyadoo muujinaysa qaabkiisa, culayskiisa iyo midabkiisa. Daaqadan waxay ka saartaa baahida in sanduuq cusub loo daabaco mid kasta oo midab ama qaab kala duwan ah. Dahaarku wuxuu ku salaysan yahay biyo, wuxuu leeyahay muuqaal aan dhalaalayn (matte) waana la dib-u-warshadeyn karaa, waxaana uu ka hortagaa raadadka farta oo ku dhaca dusha sare. Sanduuqu wuxuu le'eg yahay 138 mm ballac, 25 mm qoto dheer, iyo 240 mm dherer. Qaabka xidhan wuxuu badbaadiyaa alaabta ka duurxulka boodhka iyo taabashada aan lahayn xilkasnimo ee ka dhacda dukaannada.

The Recognition

About the Abaalmarinta Birta ah ee A' Design Award

Abra Mode Shaqada Ugu Muhiimsan: Baakadhka Kabaha Sharabaadka Haweenka waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Abra Mode Shaqada Ugu Muhiimsan: Baakadhka Kabaha Sharabaadka Haweenka waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Abra Mode Shaqada Ugu Muhiimsan: Baakadhka Kabaha Sharabaadka Haweenka waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: We all live in a modern world, a world where everything is introduced by brands, and people follow them.
These brands dictate what we should wear, what we should eat, or what we should listen to.
A brand that does not lead in packaging design cannot shape tastes.
In this packaging, an effort has been made to create a design that performs differently compared to other similar brands.
Tangibility, product visibility, and ease of use were among the priorities for the brand.
Dimensions & Packaging: Width:138mm Depth:25mm Height:240mm
Tags: Fashion, Packaging design, Pantyhose, Design, Graphic Design
Production Technology: In the production of the box, cream and gold colors have been used to convey a sense of calmness, softness, and luxury.
The cardboard coating is made from water-based materials, making it recyclable and environmentally friendly. A window has been created on the box using a mold, which showcases the fabric's texture, density, and color.
The water based coating has been designed to be matte, ensuring that no fingerprints are left on the box when touched.
Design Challenge: The biggest challenge has always been to correctly understand the target audience and provide a solution that aligns with the problem statement.
The product should stand out, be appealing to women, convey a sense of softness and delicacy, and most importantly, the design idea should not be limited to graphics alone. It should also influence the product's structure, allowing the visual identity to expand for other products as well.
Research: The packaging for this type of product is usually designed to resemble a tag or a hanger, and all brands have relied on this form of packaging. When selecting the product in the store, the buyer would touch the product, or it might fall from their hands onto the store floor. It could also take a long time for the product to be sold, during which dust and dirt might accumulate on the product itself. All of this happened because the product was not fully covered.
Inspiration: All women wear their beautiful dresses when invited to gatherings and celebrations.
When they sit on chairs or when models pose for fashion photography, they often cross their legs.
This form and posture of women is commonly seen, and the designer decided to draw inspiration from this form for the product identity design, incorporating it as a window-like feature on the box.
Project Duration: The project started in June 2023 in Tehran and finished in October 2023 in tehran and was launched in the Iranian market.
Operation Flow: This packaging is designed in such a way that it directly highlights the product itself. The window, shaped like a woman's leg, allows the audience to understand the type, color, and fabric texture of the product.
There is no need to produce and print a new box for every color or design.
If the manufacturer wishes to expand their product line in the future, they can extend the visual identity by changing the shape of the window to represent a skirt or a shirt.
Team Members: Graphic Designer:Sajad Izadi
Image Credits: Graphic Designer:Sajad Izadi