Naxaas Garaafig · 2025
Banov Store Naqshadda Qaabka Sawirka
by Yao Wu
- Abaalmarinta Naxaasta ah ee A' Design Award 2025 in Garaafig
- CLIENT: Beijing Wuyao Cultural and Creative Co. Ltd.
- Estimated Number of Design Views: 13,139
- Verification code AE647030F6 · Verify this award
Colors
About Banov Store Naqshadda Qaabka Sawirka
Banov Store waa naqshad qaabka sawirka oo loo sameeyay dukaan ku yaal jidka Waddada Shaaha ee Toban Kun Mayl ee Shiinaha. Qaababka dharka derbiga (wallpaper) waxay ka soo kacaan magaalooyinka waaweyn ee ku yaal waddada shaaha, iyagoo isku daraya qaababka dibedda magaalooyinka, muuqaalka dabiiciga ah, iyo qaababka xayawaanka. Saddex kooxood oo qaabab waxay ku salaysan yihiin astaamaha dhismaha taariikhiga ah ee guriga Ba Gong, kuwaas oo la fududeeyay una habeeyay si ay noqdaan calaamado muuqaal ah. Qaabka farshaxanimadu wuxuu tixraacayaa naqshadeynta farsamada iyo suugaanta ee qarnigii sagaal iyo tobnaad. Qaababkan sidoo kale waxaa lagu dabaqay meelaha dukaanka, bandhigyada, iyo baakadaha alaabta.
About the Abaalmarinta Naxaasta ah ee A' Design Award
Banov Store Naqshadda Qaabka Sawirka waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Banov Store Naqshadda Qaabka Sawirka waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Banov Store Naqshadda Qaabka Sawirka si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.
Press Kit
- Unique Properties
- This design was created for the graphic design of Ba Gong's house, which is located along the route of China's "Ten Thousand Miles Tea Road", and is applied in stores. The pattern of the wallpaper is inspired by the major cities that the Ten Thousand Miles Tea Road passes through, combined with the unique contours, natural beauty, and dynamic animal images of each city. The pattern design is inspired by the 19th century arts and crafts style, with "beauty" as the core theme of creation. Drawing inspiration from natural forms, geometric patterns, and historical architectural decorations, transforming "beauty" into visual patterns.
- Dimensions & Packaging
- The richness and series of patterns can better serve offline products, and these elements can also be applied to space design, exhibition planning, and even digital media content, forming a multidimensional cultural communication system.
- Tags
- graphic，Panoff's Gifts
- Production Technology
- The pattern of the wallpaper is inspired by the main cities that the Wanli Tea Road passes through, combining the unique contours, natural beauty, and dynamic animal images of each city. It can be used in the overall store to immerse consumers in the experience of the "Wanli Tea Road" journey. Pattern design can be used for extension, such as packaging of offline creative products, to enhance brand awareness.
- Design Challenge
- How to integrate the art style of the 19th century into modern creation is our focus
- Research
- As an important landmark on the Wanli Tea Road, the Ba Gong House carries the historical memory of Hankou from the 19th century to the present. In this project, our goal is to showcase its profound historical heritage while conveying aesthetic value through design. By extracting graphics from the architectural features of the Ba Gong house itself, simplifying, reorganizing, and recreating it, this design approach can not only allow consumers to feel the depth of history, but also stimulate their interest through visual appeal.
- Inspiration
- As an important landmark of the Wanli Tea Road, the Ba Gong House has witnessed the historical changes in Hankou since the 19th century. Taking inspiration from this, a series of pattern designs were created and applied in stores. The pattern of the wallpaper is inspired by the major cities that the Ten Thousand Miles Tea Road passes through, combined with the unique contours, natural beauty, and dynamic animal images of each city. The three sets of pattern designs are based on the architectural features of Ba Gong's house, and through deconstruction and reorganization, create visual symbols that combine historical charm and modern beauty, and integrate them into the overall design of the store.
- Project Duration
- The project started in Beijing in January 2024 and was completed in Beijing in February 2024
- Operation Flow
- Applying the architectural graphics and patterns of Ba Gong's house to store spaces and extended products to form a unified visual system can enhance the overall brand identity. By designing visual processing, historical culture is presented in an intuitive form, conveying unique aesthetic values. The design is based on classical aesthetics and historical culture, combined with modern design language, retaining traditional charm while conforming to contemporary aesthetics, thus attracting more consumers' attention and recognition.
