Dahab Xirmooyin · 2025
Kweichow Moutai Baakadeynta Khamriga
- Abaalmarinta Dahabka ah ee A' Design Award 2025 in Xirmooyin
- CLIENT: Moutai Industrial Design Center
- Estimated Number of Design Views: 179,389
- Verification code E4FE2222C1 · Verify this award
Colors
About Kweichow Moutai Baakadeynta Khamriga
Kweichow Moutai waa naqshad baakadeyn oo loo sameeyay khamri Shiinees ah oo laga iibiyo Japan. Qaabka dhalada wuxuu ku salaysan yahay dhalada caadiga ah ee Moutai, wuxuuna qaataa midabada iyo dabeecadda dheriga Ru Kiln, kaasoo bilaabmay xilligii boqortooyadii Tang. Farta qoraalka ee baakadka ku qoran waxay ka timid gabay uu qoray gabayaagii Jabaan ee Amiir Nagaya, kaasoo la qoray xilligii boqortooyadii Tang. Isla weedhaas ayaa ka muuqatay agabkii gargaarka ee Japan u dirtay Wuhan, taasoo xasuusinaysa isdhaafsiga dhaqameed ee muddada dheer ka dhexeeyay labada dal. Baakadku wuxuu cabbirkiisu yahay 77 kor 77 kor 173 milimitir. Naqshaddu waxay u adeegtaa sidii qalab isdhaafsi dhaqameed.
About the Abaalmarinta Dahabka ah ee A' Design Award
Kweichow Moutai Baakadeynta Khamriga waa guuleystaha Abaalmarinta Dahabka ah ee A' Design Award, aqoonsi sharaf aad u weyn oo la siiyo naqshado heerka koowaad ah, cajiib ah oo aan caadi ahayn. Guuleystayaasha Dahabka waa hal-abuurro cusub oo aad u badan, aragti fog leh oo si indho-qabsi ah u dhalaalaya, kuwaas oo ka tarjumaya caqli, xikmad iyo xirfadda naqshadeeyayaashooda. Kweichow Moutai Baakadeynta Khamriga waa shaqo la filayo inay noqoto hal-abuur aad loo ammaano, dejisa isbeddello cusub oo weyn, keenta qiimo aan hore loo arag. Naqshadahan ku guuleystay Abaalmarinta Dahabka ah ee A' Design Award waa shaqo cajiib ah oo la ixtiraamo, waxtar weyn leh oo hormarisa xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Kweichow Moutai Baakadeynta Khamriga waa shaqo abuurta dareenno xoog leh oo rabitaan ah, kicisa xiiso, dhiirigelisa hal-abuur una soo jiidata.
Press Kit
- Unique Properties
- Lands apart, yet sharing the same sky, the calligraphy featured on the package is derived from a poem by the Japanese poet Prince Nagaya during the Tang Dynasty. He commissioned an ambassador to present kasaya to Buddhist monks during this period. This phrase was also inscribed on the relief supplies donated by Japan during the fight against the epidemic in Wuhan, serving as a testament to the historical friendly exchanges between China and Japan. Designed to highlight the commonalities and unique characteristics of both cultures, the product serves as a medium for cultural exchange.
- Dimensions & Packaging
- 77x77x173mm
- Tags
- Jiang-flavour Chinese spirits, China, Japan, Tang dynasty, Porcelain
- Production Technology
- The shape of the bottle is inspired by the classic Moutai bottle, incorporating the characteristics and colors of the elegant Ru Kiln porcelain, which originated in the Tang dynasty and became one of the five renowned kilns during the Song dynasty.
- Design Challenge
- The product is manufactured in China and sold exclusively in Japan, necessitating an understanding of both cultures, as well as the differences in laws and regulations. This complexity makes it challenging to design the product effectively. It is essential to consider multiple aspects simultaneously.
- Research
- During the Tang dynasty, China and Japan engaged in frequent cultural exchanges, with numerous Japanese ambassadors, exchange students, and monks traveling to the Tang dynasty to study. This interaction significantly impacted Japan, influencing its politics, economy, culture, aesthetics, philosophy, education, and various other fields. The culture of the Tang dynasty is highly esteemed and recognized by the people of both countries, which is why we chose it as the foundation for the design of this product entering Japan.
- Inspiration
- This product is part of the Kweichow Moutai Group's series of cultural spirits entering the Japanese market. By studying the cultures of both China and Japan, this product was developed using elements from the Tang Dynasty, which resonate deeply with the people of both countries.
- Project Duration
- Renhuai city 24 July 2023 - 7 August 2023
- Operation Flow
- By thoroughly analyzing both Chinese and Japanese cultures, the representative elements and symbols are systematically combined to produce results that will satisfy both clients and consumers.
- Image Credits
- Moutai Industrial Design Center
