Zhang Gong Lao Jiu 1975 Baakadaynta Khamriga by Wen Liu

Zhang Gong Lao Jiu 1975 Baakadaynta Khamriga by Wen Liu is a highly esteemed winner of the very prestigious 2026 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

LacagXirmooyin· 2026

Zhang Gong Lao Jiu 1975 Baakadaynta Khamriga

by Wen Liu

Client: Shenzhen Oracle Creative Design Co.,Ltd.

Abaalmarinta Lacagta ah ee A' Design Award Winner in Xirmooyin Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhang Gong Lao Jiu 1975 Baakadaynta Khamriga

Zhang Gong Lao Jiu 1975 waa baakad loo naqshadeeyay khamri Shiinees ah. Qaabka guud waxa uu dhiirrigelin ka qaatay geedaha qarniga jira ee locust ee ka baxa dhulka warshadda khamriga. Sanduuqa dibadda waxa laga sameeyay saanjif deegaanka u wanaagsan, qaabka diirka geedkana waxa lagu sameeyay habka daabacaadda muuqda (embossing) halkii laga isticmaali lahaa khad daabacaad. Dhalada waxa lagu dubay dhalaal caddaan Shiinees ah, isbeddelka foornaduna waxa uu abuuray naqshado dabiici ah meelaha qaarkood. Dusha dhalada waxa ay xasuusinaysaa muuqaalka duugoobay ee godadkii hore ee halsano-gelinta. Baakaddu waxa ay cabbirkeedu yahay 125 kor u dhufan 125 kor u dhufan 290 milimitir.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Zhang Gong Lao Jiu 1975 Baakadaynta Khamriga waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Zhang Gong Lao Jiu 1975 Baakadaynta Khamriga waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Zhang Gong Lao Jiu 1975 Baakadaynta Khamriga waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It carries forward four millennia of traditional brewing techniques, supported by unique resources including century-old fermentation pits and maturation vats. The distillery grounds feature a grove of hundred-year-old locust trees, whose blossoms are skillfully incorporated into the fermentation process through a distinctive "locust blossom in fermentation" technique. This imparts a unique aromatic profile and an exceptionally smooth, mellow character to the liquor. The exterior packaging incorporates the textured appearance of locust tree bark, while the bottle design echoes the weathered texture of ancient fermentation pits, presenting a rustic yet sophisticated aesthetic.
Dimensions & Packaging: 125mm*125mm*290mm
Tags: Natural, Unadorned Simplicity
Production Technology: The liquor box is crafted from eco-friendly pulp, showcasing the natural texture of locust tree bark through embossed patterning instead of ink printing. The bottle is fired with Chinese white glaze, revealing naturally formed kiln-transformed textures in localized areas.
Design Challenge: Through repeated field studies, the textures of locust trees, the patina of century-old fermentation pits, and the surface details of aged walls were meticulously examined. Multiple rounds of modeling and 3D prototype revisions ultimately yielded the desired representation of natural texture.
Research: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration: The packaging's overall form draws inspiration from century-old locust trees, translating the textured bark and marks of time into a visual language of design. By showcasing naturally accumulated textures, it interprets the slow maturation of aged liquor—each mark embodies the formation of flavor, each sedimentation contributes to the liquor's depth. This is the art of nature, crafted by time.
Project Duration: March 2024, Shenzhen, China
Operation Flow: The product exudes an unrefined, natural beauty, conveying a free-flowing charm through its organic form. Its warm texture and fluid contours instinctively invite touch, guiding the viewer to discover, through tactile exploration.
Team Members: Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li