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Huashan Rock Art Festival Aqoonsiga Muuqaalka Dabbaaldegga oo uu sameeyey Lin Shi, Yan Huang and Hongmei Wu

Naqshadda Huashan Rock Art Festival Aqoonsiga Muuqaalka Dabbaaldegga oo uu sameeyey Lin Shi, Yan Huang and Hongmei Wu waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka ee 2026 Abaalmarinta Naxaasta ah ee A' Design Award.


NaxaasGaraafig· 2026

Huashan Rock Art Festival Aqoonsiga Muuqaalka Dabbaaldegga

Lin Shi, Yan Huang and Hongmei Wu uu sameeyay

Macmiilka: Zhejiang Sci-Tech University

Ku Guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award ee Qaybta Garaafig

8,704

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #180050

Midabada

Naqshadeynta

Wax ku saabsan Huashan Rock Art Festival Aqoonsiga Muuqaalka Dabbaaldegga

Huashan Rock Art Festival waa nidaam aqoonsi muuqaal ah oo loo abuuray dabbaaldeg dhaqameed ka dhacaya Chongzuo, Guangxi, Shiinaha. Aqoonsigu wuxuu sawirrada qadiimiga ah ee goobta farshaxanka dhagaxa ee Huashan u beddelaa sawirro joomatari fudud. Midabbada madow iyo caddaan iyo dusha sare ee unugyada leh waxay dib u xusuusiyaan xoqidda dhagaxa iyo dhagaxa cimiladu duugtay. Boodhadhka waxaa lagu sameeyay qaabab jiifa iyo taagan oo loogu talagalay daabacado yaryar iyo bandhigyo waaweyn oo bannaanka ah. Isticmaalka daabacaadda waxaa loo adeegsadaa alaab dib loo warshadeeyay iyo khad dhirta laga sameeyay. Ujeeddadu waa in hiddaha qadiimiga ah loo cadeeyo laguna gaarsiiyo si fudud daawadayaasha casriga ah.

Aqoonsiga

Wax ku saabsan Abaalmarinta Naxaasta ah ee A' Design Award

Huashan Rock Art Festival Aqoonsiga Muuqaalka Dabbaaldegga waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Huashan Rock Art Festival Aqoonsiga Muuqaalka Dabbaaldegga waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Huashan Rock Art Festival Aqoonsiga Muuqaalka Dabbaaldegga si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah
This project is a contemporary visual identity system for the Huashan Rock Art Festival, which transforms ancient pictographs into minimalist graphics using a black and white color scheme to evoke archaeological stone rubbings. Its strength lies in systematically balancing archaeological authenticity with modern visual communication, creating a universal and accessible visual language. The design establishes a new paradigm for cultural preservation through innovative design thinking, making ancient heritage dynamically relevant while preserving its spiritual essence.
Cabbirka & Qaabaynta
For design/small posters:

Horizontal (landscape): 370mm (width) x 210mm (height)

Vertical (portrait): 210mm (width) x 297mm (height)

For larger outdoor displays:

Horizontal (landscape): 1200mm (width) x 680mm (height)

Vertical (portrait): 600mm (width) x 900mm (height)
Summado
Art Festival, Huashan, Exhibition Branding
Tiknoloojiyada Soo Saarka
The design employs principles of the International Typographic Style, utilizing a monochromatic palette and geometric simplification to translate ancient motifs into contemporary graphics. Textured treatments mimic weathered rock surfaces, while hierarchical arrangements on stacked stones replicate original ceremonial compositions. The digital-first approach ensures versatility across media, with physical applications incorporating recycled materials and plant-based inks to align with sustainable practices.
Caqabadda Naqshadda
The greatest challenge was balancing archaeological authenticity with contemporary visual communication. Internally, we navigated historical complexities—interpreting 2000-year-old pictographs with limited contextual records—and social expectations of making heritage resonate across generations. Externally, constraints included materializing the design sustainably (sourcing recycled materials, plant-based inks) and ensuring digital adaptability while preserving the tactile essence of rock art. Overcoming these required a methodology that transforms ancient motifs into a universal visual language without oversimplifying cultural significance.
Cilmi-baadhis
Type of Research: Cultural visual translation and brand communication
Objectives: To explore how prehistoric, non-verbal cultural heritage such as Huashan rock art can be transformed into a visual language accessible to contemporary audiences.
Methodology: Image analysis, symbol deconstruction, and graphic experimentation were used to reorganize figures, rhythms, and spatial relations from the original rock art.
Tools: Graphic design software, visual analysis, and layout prototyping.
Participants: General public and non-specialist viewers.
Results: The study shows that reducing textual explanation while emphasizing visual rhythm lowers cultural interpretation barriers.
Insights & Impact: The project offers a transferable approach for visual communication of cultural heritage in modern contexts.
Dhiirrigelinta
The inspiration stems from the desire to bridge the temporal and cultural divide between contemporary audiences and the 2,000 years old Huashan Rock Art, a UNESCO World Heritage site. The project was motivated by the need to make ancient cultural heritage emotionally resonant and visually accessible to modern viewers, while preserving its authentic significance. The design draws inspiration from the ritual scenes and stacked stone compositions of the original rock art, reinterpreting them through a minimalist and systematic visual language.
Muddada Mashruuca
The project was developed between February 2025 and November 2025. Research and design were conducted at Zhejiang Sci-Tech University. The project is based on the Huashan Rock Art site in Chongzuo, Guangxi, China, and was produced as a visual communication proposal for the Huashan Rock Art Festival.
Socodka Hawlgalka
This poster series translates the visual logic of Hua shan rock art into a contemporary graphic language. Viewers do not need prior historical knowledge; meaning emerges through observation. Symbols are enlarged, fragmented, and re-composed to guide the eye across the surface. Through contrast, repetition, and negative space, the posters simulate the act of discovering images on a cliff, turning viewing into a slow, participatory reading experience that strengthens cultural memory through visual engagement.
Xubnaha Kooxda
Team Leader: Xuguang Zhu
Team Leader: Chao Yang
Designer: Lin Shi
Designer: Linlong Qin
Designer: Yilin Wang
Designer: Ying Xu
Designer: Yaying Mao
Designer: Mengsheng Wang
Designer: Yichen Zhu
Designer: Yan Huang
Team Leader: Hongmei Wu
Amaanta Sawirrada
Image #1: Creator Lin Shi, Vertical Poster of Huashan Rock Paintings, 2025.

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