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Kateem Kabaha Ordaya by Florian Seidl
Kateem Kabaha Ordaya by Florian Seidl
Kateem Kabaha Ordaya by Florian Seidl
Kateem Kabaha Ordaya by Florian Seidl
Kateem Kabaha Ordaya by Florian Seidl

Bir Kab · 2016

Kateem Kabaha Ordaya

by Florian Seidl

  • Abaalmarinta Birta ah ee A' Design Award 2016 in Kab
  • CLIENT: Florian Seidl
  • Estimated Number of Design Views: 39,046
  • Verification code 449653EA63 · Verify this award
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About Kateem Kabaha Ordaya

Kabo fudud oo kabo socod ah oo adeegsanaya alaabo hal abuur leh iyo farsamooyin wax soo saar laakiin sidoo kale ku dhismay aqoon-dhaqameedka sida loo abuuro khibrad orod oo cusub. Xagga sare waxaa laga sameeyay daahyada wareega sida adag oo fidsan - sida adag, biyo celis iyo neefsasho. Waxay leedahay dabool kaarbohaydh ah iyo aagagga si go'an loo qeexay. Lacing dhaqameedka si fudud ayaa loo waafajin karaa, sock-like gudaha iyo caadada 3D daabacan insole dammaanad qaadaya taam ahaansho. Midabka dhexe waa mid khafiif ah isla markaana leh beddello ku tuman oo isbeddelaya. Lugaha si fiican ayaa loo ilaaliyaa oo loo taageeraa - awood u siinta kuwa orodka si ay sifiican wax u qabtaan.

About the Abaalmarinta Birta ah ee A' Design Award

Kateem Kabaha Ordaya waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Kateem Kabaha Ordaya waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Kateem Kabaha Ordaya waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Press Kit

Unique Properties
A tough and lightweight trail running shoe making use of new technology and traditional know-how. The upper panels form a stretchy exoskeleton. It is robust, water repellant, breathable, has a carbon toe cap and defined flex zones. A sock-like inner and custom 3D printed insole guarantee perfect fit. The thin midsole can be adjusted with different inlays. Function and ergonomics are expressed with bold volumes, controlled surfacing, striking colors and minimal graphics empowering runners to perform better and achieve more.
Dimensions & Packaging
shoe size 42 (EU)
dimensions approximately: 100m x 280 mm x 110mm
Tags
concept, design, running, shoe, sneaker, trail, off-road, sport, extreme, innovative, carbon, 3D textile, 3D printing, custom, light weight
Production Technology
New manufacturing technologies and innovative or unusual materials are very important for this concept and make it really possible. The carbon fiber toe cap, the stretchy exoskeleton made from woven 3D textile mesh panels (used for the upper) and the custom 3D printed insole that guarantees a perfect fit for every individual foot and every runner are the main examples. The design does however also build on well-established and proven footwear technology to create an innovative product with exceptional performance.
Design Challenge
The main challenge for a project that is so closely related to the human body is the right balance between ergonomic and functional requirements and the desired formal expression.
Research
The concept is based on personal research analysing the market segment, the main competitors, the target group and relevant trends. Special focus was also put on ergonomics/anthropometrics and current and future materials and production techniques in the field of sneaker and sport shoe design. This research is mainly based on articles, literature review and interviews with experts. The findings were then transformed and translated in a tangible real world clay model and then refined in an extended formal research phase.
Inspiration
We are living in competitive times and sports and recreation are getting ever more important. So it is no surprise that trail running, a sport that offers the chance of real life adventures and competition outside in nature, is growing ever more popular. The main inspirations are coming from this off-road and sometimes extreme performance sport, new production techniques, rock formations, exoskeletons and low poly modeling for good measure.
Project Duration
Kateem is a private free time project that was developed and refined step by step on long evenings and during weekends. This lengthy process was finished in 2015 in Turin, Italy.
Operation Flow
The main aim is better protection and guidance for the foot of trail runners in rough and difficult terrain. The soft inner shoe is protected by a semi-rigid outer shell and a light weight carbon fiber toe cap. The 3D printed insole is an important ergonomic feature. Created individually with a specific profile for every runner rapid manufacturing techniques change the way footwear is designed. With traditional lacing - well known, reliable, easily adjustable - and the heel ribbon getting in and out of the shoe is really simple.
Image Credits
Image #1 : Photographer Florian Seidl, Kateem Product Shot 01, 2015.
Image #2 : Photographer Florian Seidl, Kateem Product Shot 02, 2015.
Image #3 : Photographer Florian Seidl, Kateem Product Shot 03, 2015.
Image #4 : Photographer Florian Seidl, Kateem Product Shot 04, 2015.
Image #5 : Designer Florian Seidl, Kateem Selected Sketches, 2015.

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