Cells Dhejis by Shenzhen Shen Wenjiao Design Co., Ltd. is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.
LacagGaraafig· 2020
Cells Dhejis
by Shenzhen Shen Wenjiao Design Co., Ltd.
Client: Piy
Abaalmarinta Lacagta ah ee A' Design Award Winner in Garaafig Category
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- Verified Award Winner
- Verify Award Status for #88427
The Design
About Cells Dhejis
Bishii Luulyo 19, 2017, PIY waxay dhisme yar ka dhistay magaalada Melbourne, Australia. Waa qalcad yar oo la soo ururshay oo ka kooban 761 qaybood, oo iyana waxay ku magacaabeen & quot; Unugyada & quot ;. Noodeyaasha waxaa loo qaabeeyey inay yihiin xargaha gacanta loo rogay tenon iyo tenon toosan, kuwaas oo lagu soo koobay & quot; East Tenon & amp; Galbeedka Mortise & quot ;. Waxaad ka heli doontaa wax soo saarkooda, oo ay ku jiraan armaajo kala duwan, daraasad iyo kabaha kabaha, iwm., Dhammaantoodna waa jajaban oo dib loogu uruuriyaa unug. Ka dib markaa, waxaad dareemi doontaa damacooda ah inay si xor ah u koraan.
The Recognition
About the Abaalmarinta Lacagta ah ee A' Design Award
Cells Dhejis waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Cells Dhejis waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Cells Dhejis waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- On July 19, 2017, we built a small building in Melbourne, Australia. It is a small castle assembled of 761 components, and I named it “CELLS”. The nodes are designed as the hand-turned thread tenon and straight tenon，no metal accessories，you can be install by bare hand,which is summarized as “East Tenon & West Mortise”. You will find our products, including variable shelves, study and shoe racks, etc., all of which are broken up and reassembled into an organism. And then, you will feel their desire to grow freely.
- Dimensions & Packaging
- width 420mm x Height 594mm
- Tags
- Poster Design, Brand Design, Art Direction, Graphic Design
- Production Technology
- White Kraft Paper: Four colour offset print
- Design Challenge
- PIY is the flat furniture firm which challenges old traditions. The simplest style enables assembly to be more interesting. We re-define the relationship of furniture and citizens. Our furniture can be used for a long time and can be as durable as classical one. However, it takes some time for people to adopt this transforming of furniture.
- Research
- We have been considering how to convert bore into fun. When designing the poster, in order to deliver the ideology of PIY but not to abandon the mystery, we have tired different kinds of combination and color arrangement and choose the type with greatest visual impact.
- Inspiration
- The Dao is the underlying principle behind the creation of the myriad things. The order of the process giving rise to the myriad things began with the Dao producing a kind of generative force.
As everyone knows that CELL is the meaning of cells. We expect PIY to develop fission like cells, thus building more beautiful space for players around the world. - Project Duration
- The project started in May 2017 in Australia and China and finished in Jul 2017, used in Australian intrenational furniture fair 2017
- Operation Flow
- People can see part of Australian castle on a poster and the explosion illustration of its components, but they cannot see the castle itself. The strong visual stimulation and color arrangement attract more people to be there in person.
- Team Members
- Creative director：Wenjiao Shen
Cartographer：Wei Zhang
Cartographer：Qiyang Liang
Cartographer：Yanjiao Zhang
Designer：Meng Dunn
Designer：Yin li
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