Greyder V Baakadaynta Sanduuqa Kabaha by Musa Celik

Greyder V Baakadaynta Sanduuqa Kabaha by Musa Celik is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Dahabka ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

DahabXirmooyin· 2020

Greyder V Baakadaynta Sanduuqa Kabaha

by Musa Celik

Client: Greyder

Abaalmarinta Dahabka ah ee A' Design Award Winner in Xirmooyin Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Greyder V Baakadaynta Sanduuqa Kabaha

Greyder V waa sanduuq kabo loo naqshadeeyay in lagu qaado laguna kaydiyo kabaha iyada oo aan loo baahnayn bac balaastig ah. Gacmo-qabsiyo ku dhex jira ayaa u oggolaanaya in sanduuqa gacanta lagu qaato ka dib marka la iibsado. Laba qaybood ayaa kabaha u haya qaab V ah, taas oo ka dhigaysa furitaanka mid fudud. Qaabka V waxaa laga dhaxlay dhaqdhaqaaqa socodka, marka cagta hore ay dhaafto tan kale. Sanduuqa waxaa laga sameeyay kartoon iyadoo la adeegsanayo hab shiidid ah, waxaana qalabkiisu yahay mid dib loo warshadayn karo oo si dabiici ah u burbura. Qaabka toosan ee isku koobani wuxuu sidoo kale u oggolaanayaa in sanduuqa loo hayo sidii kayd ah oo lambar dheeraad ah kabo lagu kaydiyo xafiiska.

The Recognition

About the Abaalmarinta Dahabka ah ee A' Design Award

Greyder V Baakadaynta Sanduuqa Kabaha waa guuleystaha Abaalmarinta Dahabka ah ee A' Design Award, aqoonsi sharaf aad u weyn oo la siiyo naqshado heerka koowaad ah, cajiib ah oo aan caadi ahayn. Guuleystayaasha Dahabka waa hal-abuurro cusub oo aad u badan, aragti fog leh oo si indho-qabsi ah u dhalaalaya, kuwaas oo ka tarjumaya caqli, xikmad iyo xirfadda naqshadeeyayaashooda. Greyder V Baakadaynta Sanduuqa Kabaha waa shaqo la filayo inay noqoto hal-abuur aad loo ammaano, dejisa isbeddello cusub oo weyn, keenta qiimo aan hore loo arag. Naqshadahan ku guuleystay Abaalmarinta Dahabka ah ee A' Design Award waa shaqo cajiib ah oo la ixtiraamo, waxtar weyn leh oo hormarisa xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Greyder V Baakadaynta Sanduuqa Kabaha waa shaqo abuurta dareenno xoog leh oo rabitaan ah, kicisa xiiso, dhiirigelisa hal-abuur una soo jiidata.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This package offers the consumer a simple solution to carry shoes. Classic shoe boxes need a plastic bag when transported. The handles in this design eliminate the need for plastic bags. Shoe storage compartments make it easy to unpack the shoes.
Dimensions & Packaging: Height: 290mm Width: 330mm Depth: 130mm
Tags: Shoe box, Creative shoe box, Package design, Shoe storage box
Production Technology: The package is produced by grinding method from carton. 100% recyclable and biodegradable materials have been used.
Design Challenge: The packages had to be produced a good workmanship from a material of quality since objective was to make the box to be kept by the consumer to use for a long time. Faced with 2 important challenges in this process.

1- Transportation of the packages from the package producer to the shoe producer.
2- Packages being covered with dust during the residence time in the storage of the shoe producer.
Research: Face-to-face interviews were held with 10 women working in the office. Questions were asked about buying, carrying and using shoes and the problems that this design could solve were identified:

1- Packaging the shoes with plastic bags in the sales points.
2- Standard shoe boxes being unable to meet the needs of people who keep a spare shoe in their offices.

Therefore, in order to solve these problems, a design has been made that offers both practical portability and creative storage.
Inspiration: As people walk, one foot heels on the other. This creates a "V" shape. This movement also inspired product packaging. When the package is opened, the shoes form a "V" shape, just like walking.
Project Duration: The project began in January 2017. It took 1 year to develop the design and it is been launched in Turkey in July 2018.
Operation Flow: Plastic bags were used for carrying shoe boxes before. The need for plastic bags for carrying, keeping and storing has been met with this design. This resulted in less plastic waste than before. Especially, we observed that businesswomen are keeping a spare shoe in their office. Due to the small space it takes, this package also became a frequently used furniture in means of storage.
Image Credits: All Images:

Photographer Mehtap Orgun, Greyder Box Photographs, 2019