Tea and Pastry Primary Function: Baakadaynta Hadyada by Weiquan Long

Tea and Pastry Primary Function: Baakadaynta Hadyada by Weiquan Long is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

LacagXirmooyin· 2020

Tea and Pastry Primary Function: Baakadaynta Hadyada

by Weiquan Long

Client: Guangzhou zhengdian advertising co. LTD

Abaalmarinta Lacagta ah ee A' Design Award Winner in Xirmooyin Category

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Verified Award Winner

Verify Award Status for #93966

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tea and Pastry Primary Function: Baakadaynta Hadyada

Baraha iyo Rootiga waa qalab baakadaynta hadyada ah oo loo abuuray Ciidda Dayrta Bartamaha. Qalabkani wuxuu ku hayaa laba sanduuq oo baakad keliya ah, oo ka kooban shaah madow iyo rootiga qalalan ee nooca Su. Qaabdhismeedka dusha sare waa mid fudud oo caadi ah. Sawir wax lagu jarto ah wuxuu muujiyaa buur shaah, xariiqyo dhuubanna waxay muujiyaan rootiga. Saameynta xoqidda iyo khadka ayaa ku daraya dabeecad qurux badan. Baakaddu waxaa laga sameeyay warqad kraft ah. Naqshaddu waxay tixraacaysaa dhaqanka lagu kaydiyo shaaha weel dhoobo ah, taasoo ka tarjumaysa jacayl joogto ah oo dadka ka dhexeeya. Ujeeddadu waa in la gudbiyo saaxiibtinnimo iyada oo loo marayo hadyad hooseeya.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Tea and Pastry Primary Function: Baakadaynta Hadyada waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Tea and Pastry Primary Function: Baakadaynta Hadyada waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Tea and Pastry Primary Function: Baakadaynta Hadyada waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This gift consists of two boxes and one set, including black tea and shortbread. The creation is based on the design thinking of keeping love through the years. The traditional way of storing tea in clay tea pot reflects the emotion between people. The whole package is simple and plain visually. The ink painting shows the tea mountain, and the lines outline the pastry. The artistic conception of rubbing and ink adds elegance.
Dimensions & Packaging: The bag：282mmX110mmX300mm
The box：270mmX268mmX102
Tags: Mid-Autumn festival, tea, cake，friendship
Production Technology: Kraft paper,
Design Challenge: In China, there are many kinds of Mid-Autumn festival gifts, which are designed by myself. The product is not expensive, how to convey friendship is a great challenge. In product packaging design and expression also have great challenges.
Research: The Mid-Autumn festival to the full moon of the reunion, as sustenance miss the feeling, pray for harvest, happiness. Take this opportunity, design a unique gift, convey friendship.
Inspiration: Tea conveys the sincere emotion between the enterprise and the customer through the meaning of the Chinese poem "tea in clay pot, time and affection".
Cake from Su Shi's poem ,which means small cake such as chewing on, in crisp and happy. As a festive food for the Mid-Autumn festival, customers can taste authentic Su style pastry without added preservatives, and express warm greetings to customers.
Project Duration: Guangzhou, China, 2017