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Zhengyuanpu Travellers Series Shaqada Koowaad: Baakadhka Shaaha Pu Er by Luo Xing and Chen Juhua and Fu Yating

Zhengyuanpu Travellers Series Shaqada Koowaad: Baakadhka Shaaha Pu Er by Luo Xing and Chen Juhua and Fu Yating is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.


NaxaasXirmooyin· 2020

Zhengyuanpu Travellers Series Shaqada Koowaad: Baakadhka Shaaha Pu Er

by Luo Xing and Chen Juhua and Fu Yating

Client: Jinde Design

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Xirmooyin Category

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The Design

About Zhengyuanpu Travellers Series Shaqada Koowaad: Baakadhka Shaaha Pu Er

Nooca Buugga: Zhengyuanpu Travellers Series waa nashqad baakadh la qaadi karo oo loogu talagalay shaaha Pu'er, oo ah cabitaan dhaqameed Shiinees ah. Shaaha Pu'er waxaa badanaa lagu iibiyaa keega la tuurayo ee miisaankiisu yahay 357 garaam, kaas oo lagama maarmaan u ah in lagu furo bin shaah ka hor inta aan la shubin. Taxanaha Travellers waxa uu ka sii qaadaa qayb yar oo shaah ah, taasoo aan u baahnayn qalab kasta, waxaana warqadda huwan si fudud loo jeexaa. Warqad kastaa waxay le'eg tahay 50 x 85 x 3 milimitir waxaana laga sameeyay warqad koton ah. Farsamooyinka nashqada sida embossing, debossing iyo foil stamping ayaa loo isticmaalay in lagu qaabeeyo sawirka shaaha, si ay ugu habboonaadaan dhadhanka macaamiisha loo bartilmaameedsaday. Waxaa la doortay walxo badbaado sare leh iyo hab-soosaar fudud oo ka fudud kuwii hore.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Zhengyuanpu Travellers Series Shaqada Koowaad: Baakadhka Shaaha Pu Er waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Zhengyuanpu Travellers Series Shaqada Koowaad: Baakadhka Shaaha Pu Er waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Zhengyuanpu Travellers Series Shaqada Koowaad: Baakadhka Shaaha Pu Er si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Pu'er tea is one of the most traditional drinks in China and is currently the most popular among the business elite. Pu’er tea, sold molded into flat cakes, 357g per cake, 5g for each brewing of Pu'er tea.Tasting Pu'er tea requires a lot of tools, one of the most important tool is the tea pin, which function is to pry open the teacake.

The project adopts small size packaging, choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Dimensions & Packaging
50mmX85mmX3mm
Tags
Portable , Pu'er tea packaging, Debossing,Travellers Series
Production Technology
Cotton Paper,Printing Technology -Embossing and Debossing,Foil Stamping
Design Challenge
The process of pressing a recess image using an un-inked block or die on paper or board,Take shape for tea.
Research
The project adopts small size packaging,choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Inspiration
1.The demand of target consumers for portability.
2.Pu'er tea needs safer materials and printing technology.
3.Target consumers pursue beautiful packaging
Project Duration
The project finished in Autumn 2019 in Kunming.
Operation Flow
Tear open wrapper.
Team Members
Luo Xing
Chen Juhua
Fu Yating

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