DouChaSai Shaqada Koowaad: Baakidhka Shaaha by 7654321 Studio

DouChaSai Shaqada Koowaad: Baakidhka Shaaha by 7654321 Studio is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.

NaxaasXirmooyin· 2020

DouChaSai Shaqada Koowaad: Baakidhka Shaaha

by 7654321 Studio

Client: 7654321 Studio

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Xirmooyin Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About DouChaSai Shaqada Koowaad: Baakidhka Shaaha

Qoraalka Buugga: DouChaSai waa naqshad baakidh oo loo sameeyay shaah lagu sharfay tartan shaah dhaqameed oo lagu qabtay Buurta Wuyi sanadkii 2018. Sanduuqu wuxuu le’eg yahay 160 by 40 by 245 millimitir, waxaana laga sameeyay warqad gaar ah, oo lagu dhammeystiray daabacaad midab-gaar ah oo screen ah, dahabaynta bronzing, iyo istikarno bir ah oo la wareejiyay. Xarfaha farsamada khadka Shiinaha (Chinese calligraphy) ayaa ka muuqda dusha sare, kuwaas oo raacaya macnaha iyo dhismaha ereyada loo isticmaalo tartanka shaaha. Xariiqyada waa kuwo cuslus oo la sawiray si xoog leh, taasoo keentay in qorista sidoo kale loo arko sida sawir. Sanduuqa gudihiisa waxaa ku jira sanduuq shaah oo yar iyo shahaado ururin.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

DouChaSai Shaqada Koowaad: Baakidhka Shaaha waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. DouChaSai Shaqada Koowaad: Baakidhka Shaaha waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. DouChaSai Shaqada Koowaad: Baakidhka Shaaha si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A packaging designed for the 2018 "Zhuzi Cup" Wuyi Mountain Folk Tea Competition Gold Award Tea. The Chinese calligraphy in the work is based on the textual meaning and structure of the "Tea Competition", and it is domineeringly written, making it rich in rivers and lakes, like words and paintings, and rich in details. Combining elegant and heavy feelings to achieve its thick and chic strokes. In the design, the tension of calligraphy embodies "Yi Zhan Cheng Ming , Yan Ao Jiang Hu”.
Dimensions & Packaging: 160*40*245mm
Tags: Tea, Tea Competition
Production Technology: Special paper, screen spot color printing, bronzing, transfer metal stickers
Design Challenge: Looking for design elements and techniques that match the temperament of the "Tea Competition", at last, calligraphy, which is unique to China as the "Tea Competition" event, was selected. Then, in many calligraphy, we looked for a font that looks like words and paintings and has tension.
Research: Learn about the origin of the "Tea Competition". Tracing the history of "Tea Competition”, it has a strong color of victory and defeat, is a form of tea evaluation and social activities. In ancient times, it was an open outcry, but now it is an anonymous review, regardless of human feelings, so it is more fair and peaceful.
Looking for design elements and techniques that match the temperament of the "Tea Competition", at last, calligraphy, which is unique to China as the "Tea Competition" event, was selected. Then, in many calligraphy, we looked for a font that looks like words and paintings and has tension.
Inspiration: According to research, tea competition began in the Tang Dynasty. Every spring after new tea was made, tea farmers and customers would hold an activity that compares the quality of new tea with its inferior quality. It is not only characterized by skill, winning and losing, but also full of fun and challenge.The victory or defeat of a tea match, just like the victory or defeat of a football match today.
Project Duration: The project started in October 2018 in Fuzhou, China and finished in December 2018 in Fuzhou, China and officially launched in January 2019.
Operation Flow: Get the package and admire the calligraphy on the surface. After opening, it contains a small tea box and a certificate of collection.
Team Members: Designer:Bosom
Photography:Hello小方