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The Enchanted Forest Paketimi by Elena Gamalova

The Enchanted Forest Paketimi by Elena Gamalova is a highly esteemed winner of the very prestigious 2021 Çmimi i Artë A' Design Award in Dizajni i Paketimit Competition Category.


AriPaketim· 2021

The Enchanted Forest Paketimi

by Elena Gamalova

Client: Pagane studio

Çmimi i Artë A' Design Award Winner in Paketim Category

34,093

Verified Award Winner

Verify Award Status for #106702

Colors

The Design

About The Enchanted Forest Paketimi

Etiketa dhe dizajni i paketimit për distilerinë Blue Lagoon, Kaledonia e Re, një distileri e vogël e ishujve dhe shishja e tyre e rumit, Pylli i magjepsur. Është një rum i bardhë i krijuar në mënyrë unike, i karakterizuar nga aromat e buta të vaniljes, i distiluar nga një shumëllojshmëri kallami sheqeri të prodhuar nga fermerët në Kaledoninë Jugore. Objektivi ishte krijimi i një dizajni etikete që përcjell cilësinë e markës dhe krijon një lidhje emocionale me klientët në një treg shumë konkurrues. Ndjenja e përgjithshme e paketimit ka të bëjë me ndërthurjen e traditës dhe modernitetit.

The Recognition

About the Çmimi i Artë A' Design Award

The Enchanted Forest Paketimi është fitues i Çmimit të Artë A' Design Award, një njohje tejet prestigjioze që u akordohet dizajneve të klasit të parë, të mrekullueshme dhe të shquara. Fituesit e Artë janë krijime tejet inovative, vizionare dhe verbuese në shkëlqimin e tyre, që pasqyrojnë gjeninë, urtësinë dhe aftësinë e dizajnerëve të tyre. The Enchanted Forest Paketimi pritet të jetë një shpikje shumë e lavdëruar, prirëse dhe monumentale, që sjell vlerë të paprecedentë. Ky dizajn fitues i Çmimit të Artë A' Design Award është një projekt spektakolar e i respektuar që sjell dobi të madhe dhe zgjeron kufijtë e artit, shkencës, dizajnit dhe teknologjisë. The Enchanted Forest Paketimi ngjall ndjenja të forta dëshire, zgjon pasionin, nxit krijimtarinë dhe na magjeps.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Label and packaging design for Blue Lagoon distillery, New Caledonia a small and unique distillery of the islands, and The Enchanted Forest. It is a uniquely crafted white rum characterized by gentle vanilla aromas, distilled from a variety of sugar cane produced by farmers in southern Caledonia. The objective was to create a label design that brings to life the legendary and mysterious story of this uniquely crafted white spiced rum, in order to create an emotional bond with their customers.
Dimensions & Packaging
Height 210 mm x Diameter 12 mm
Tags
spirits, rum, bottle, packaging, label, alcohol beverages, packaging design
Production Technology
Packaging Design, Brand Identity, Brand Creation
Glass bottle. The cap is a wooden closure with bamboo. The labels were screen printed, with a combination of gold foil stamping on the neck.
Design Challenge
The experimental batch of rum is a new part of the production of Blue Lagoon distillery. It is not common for New Caledonia to produce rum, so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of rum, in order to provide a solution that attire the customer attention and help them to gain part of the already competitive market.
Research
This design comes from a detailed observation of the manufacturer identification.
Inspiration
The inspiration came from the traditional beliefs and culture, of the local community of Kanak people, and their efforts related to environmental protection and conservation of the tropical forest and lagoon that surrounds the islands.

The label design that we created takes people back in a time of discoveries, legends, and adventures.
The bird living in the Enchanted Forest is a symbol of joy - a celebration of life. The color of the bottle reflects the blue shades of the famous lagoon that surrounds the Enchanted Forest and gives a sensation of freshness. Dive deep into the historical roots of the Enchanted forest and his legendary spiritual drink.
Project Duration
The project started in April 2020 and finished at the end of May, in Noumea, New Caledonia.
Operation Flow
It's a simple normal functioning alcoholic glass bottle. There's no special function to it.
Patents
Copyrights belong to Elena Gamalova, 2020.

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