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Bamboo Slips Pije Alkoolike by Qianying Niu

Bamboo Slips Pije Alkoolike by Qianying Niu is a highly esteemed winner of the very prestigious 2023 Çmimi i Argjendtë A' Design Award in Dizajni i Paketimit Competition Category.


ArgjendiPaketim· 2023

Bamboo Slips Pije Alkoolike

by Qianying Niu

Client: Qianying Niu

Çmimi i Argjendtë A' Design Award Winner in Paketim Category

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Verified Award Winner

Verify Award Status for #148369

Colors

The Design

About Bamboo Slips Pije Alkoolike

Është zbuluar një dizajn kinez i shisheve të pijeve të frymëzuara nga rrëshqitjet e lashta të bambusë të përdorura në dokumentimin e kulturës kineze dhe procesin e distilimit të pijeve Cang-Shan. Pjesa e jashtme e zezë nxjerr pastërti dhe thellësi, ndërsa një poezi kineze e gdhendur në bambu brenda shton sofistikimin. Të gjitha materialet e përdorura janë të qëndrueshme dhe të ripërdorshme, duke paraqitur një zgjidhje për dilemën e riciklimit në industrinë e pijeve alkoolike. Ky dizajn ndërthur kaligrafinë, rrëshqitjet e bambusë dhe një shishe me formë të ndërlikuar për të ringjallur kulturat e leximit dhe pijes qendrore në shoqërinë aziatike.

The Recognition

About the Çmimi i Argjendtë A' Design Award

Bamboo Slips Pije Alkoolike është fitues i Çmimit të Argjendtë A' Design Award, një njohje jashtëzakonisht prestigjioze që u akordohet dizajneve të nivelit më të lartë, mahnitëse dhe mbresëlënëse. Fituesit e Argjendtë janë vepra tejet brilante dhe jashtëzakonisht krijuese që ilustrojnë ekspertizën, talentin dhe mprehtësinë e shquar të dizajnerëve të tyre. Bamboo Slips Pije Alkoolike pritet të jetë një vepër e mrekullueshme, vitrinë e vërtetë e mjeshtërisë, jashtëzakonisht profesionale dhe thellësisht inovative. Ky dizajn fitues i Çmimit të Argjendtë A' Design Award është një shpikje shumë e shquar dhe e admiruar që sjell dobi dhe zgjeron kufijtë e artit, shkencës, dizajnit dhe teknologjisë. Bamboo Slips Pije Alkoolike është një krijim shumë i dëshiruar që ngjall dëshira, sjell ndjenja pozitive dhe zgjon habi e mahnitje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. Blending bamboo slips, calligraphy, and carefully orchestrated bottle shape, the design aims to bring back both reading and drinking cultures central to Asian people. The design connects history, ancient Chinese calligraphy, sustainable material, and zen culture together.
Dimensions & Packaging
150mm*120mm*300mm
Tags
Liquor, Packaging, Liquor Packaging, Creative Packaging, Chinese Bamboo Slips, No-Label Design
Production Technology
This design uses bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together. This is also the first Chinese liquor to use a non-label design.
Design Challenge
This is the first Chinese liquor to use a non-label design. All the materials of the design are sustainable and reusable, which solves the recycling dilemma common to the liquor industry. The creative challenge in this design is using bamboo slips wrapped around a delicately created Chinese liquor bottle to blend culture, zen, and sustainability together.
Research
This design is based on two motifs: the bamboo slips were used by ancestors to document and spread Chinese musical and ritual culture in a paper-lacking era. Second, originated from a small town Cang-Shan, the liquor requires years to distill, echoing the ancient philosophy that rewards come with patience.
Inspiration
This design centers around Zen, using black as the main product color to emphasize purity and profoundness. The package uses bamboo slips as material. Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
Project Duration
The project started in August 2022 in Paris and finished in November 2022 in Shanghai.
Operation Flow
Opening the liquor package is like opening a bamboo slip in ancient China. Inside the package is a Chinese poem, The Decree of Wine, which is carved on bamboo slips. The design blends the cultural reading experience with the purity and excellence of the liquor together, uncovering the rich story which blossoms at every sip of the liquor.
Image Credits
Image #1: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #2: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #3: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #4: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.
Image #5: Photographer Qianying Niu, Bamboo Slips Liquor, 2022.

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