Daity Galaxy Paketim Pijesh Desserti by Mohsen Koofiani

Daity Galaxy Paketim Pijesh Desserti by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Çmimi i Hekurt A' Design Award in Dizajni i Paketimit Competition Category.

HekuriPaketim· 2024

Daity Galaxy Paketim Pijesh Desserti

by Mohsen Koofiani

Client: Daity Galaxy

Çmimi i Hekurt A' Design Award Winner in Paketim Category

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Colors

The Design

About Daity Galaxy Paketim Pijesh Desserti

Është e qartë se ky paketim është dizajnuar për fëmijë. Harmonia midis dizajneve në aroma të ndryshme është e dukshme. Të gjitha kanë ritëm me ngjyra të bukura dhe janë dizajnuar sipas një motivi harmonik, ndërsa flokët e personazheve janë ngritur në mënyrë të ndryshme për të fokusuar vëmendjen te emri dhe lloji i dessertit. Në këtë dizajn, për të tërhequr më shumë vëmendje ndaj paketimit, përdoren personazhe fantastike dhe fëmijërore, të cilat janë realizuar me teknikën e akuarelit në pjesën e ilustrimit.

The Recognition

About the Çmimi i Hekurt A' Design Award

Daity Galaxy Paketim Pijesh Desserti është fitues i Çmimit të Hekurt A' Design Award, një njohje prestigjioze që u akordohet dizajneve të mira që plotësojnë kërkesat profesionale e industriale që priten nga krijimet e dizajnuara mirë. Fituesit e Hekurt shfaqin aftësi të madhe, specializim të lartë, kuptim ekspert dhe kapacitet krijues të autorëve të tyre. Daity Galaxy Paketim Pijesh Desserti pritet të jetë një krijim shumë i vlerësuar, i admiruar e i dashur, praktik dhe inovativ. Ky dizajn fitues i Çmimit të Hekurt A' Design Award integron praktikat më të mira të industrisë dhe ka karakteristika teknike të afta, të lidhura me njohuri dhe talent. Daity Galaxy Paketim Pijesh Desserti respektohet për përpikërinë e tij dhe është dizajnuar për të ofruar përmirësime të cilësisë së jetës që ndihmojnë ta bëjnë botën një vend më të mirë.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design is related to a dessert drink in different fruit flavors. According to the design, it is clear that this design is specially designed for children.
The harmony between the designs is clear in different flavors and they all have a rhythm with stunning and attractive and sharp colors.
The hair of the characters is drawn upwards in a special way so that it is shown like the product inside the package and directs the movement of the eye towards the name and type of dessert.
Dimensions & Packaging: Tetraprism packaging consists of 7 layers, which are from the inside to the outside:
Two polyethylene layers adjacent to the product, aluminum foil, middle polyethylene layer, two cardboard layers, polyethylene layer adjacent to the air
The dimensions are 75 mm long, 180 mm high, and 75 mm deep
Tags: Dessert Drink, Drink, Dessert, Galaxy, Daity, Drink Package, Dessert Package, Dessert Drink Package, Package Design
Production Technology: The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision.
Design Challenge: The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
Research: Type of research: field and point research
Research goals: Getting to know the mood of children and understanding the color in them
Data collection and research tools: Use of multiple characters for each design and children's freedom to choose colors
Participants: children between 7 and 12 years old
The effect of the research: children's eagerness to see the final design and the effective result of the design
Inspiration: The design is inspired by the fantasy world of children. In the illustrations, each child imagines himself in the same world according to the taste of his favorite fruit. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
Project Duration: This project started in March 2023 and continues until now.
Operation Flow: The happy and carefree colors used in this packaging and the cartoon characters and its fantasy-dreamy atmosphere play a very important role in communicating visually with children. The attractiveness of color is the key tool of this packaging for better interaction and impact.
Image Credits: All of the images: Illustrator / Creator: Mohsen Koofiani